Behavioural economics books

The objective of macroeconomic behavioral methods is to control the short run behavior of an country's economy development....  Read More >>

Joe Public 2030 explores five key ways consumer health engagement may change over the coming decade, covering everything...  Read More >>

Nicknamed ""the father of public relations,"" Edward Bernays (18911995) was a pioneer in the fields of propaganda...  Read More >>

The definitive guide to the science of scalability- how to make good ideas great, and great ideas scale Why do...  Read More >>

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This book charts the history of Australian retail developments as well as examining the social and cultural dimensions...  Read More >>

From the internationally bestselling author of When, Drive and To Sell is Human, a new book about the transforming...  Read More >>

This book helps to elucidate the position of self-interest in economic theory.Given its focus, it is a must-read...  Read More >>

Do you sense we are living in a new world where everything seems upside down and people are acting in unexpected...  Read More >>

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This book is concerned how to apply behavioral economy method to predict consumer behavior. Also I shall compare...  Read More >>

Pnl Vente: Persuasion: Techniques Interdites de Manipulation MentaleComment communiquer efficacement et établir...  Read More >>

In my this book, I shall indicate how time pressure can bring positive economy and psychology factors to influence...  Read More >>

Conventional wisdom holds that the Internet makes the world flat and reduces friction by erasing the impact of the...  Read More >>

Speculative Communities investigates the financial world’s influence on the social imagination, unraveling its radical...  Read More >>

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I wrote this book for several reasons. I want to give my opinions to let businessmen to know how to apply psychological...  Read More >>

This book consists three sections: This three parts concern my three different options to be solved how to use what...  Read More >>

This book is concerned how to apply behavioral economy method to predict consumer behavior. Also I shall compare...  Read More >>

This book is concerned how to apply behavioral economy method to predict consumer behavior. Also I shall compare...  Read More >>

In my this book, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good...  Read More >>

Revised and updated for the second edition, this textbook presents over 100 exercises on industrial organization...  Read More >>

Learn what customer-centric really means in this groundbreaking book User Tested delivers an eye-opening and compelling...  Read More >>