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In this book, you get a comprehensive, concise description of 45 of the most important marketing models, what they... Read More >>
The current US and global wine markets are practically unrecognizable from when the second edition of this text... Read More >>
There are hundreds of books trying to tell you how to do that. There are no cutesy closes in this book. In Hired... Read More >>
Cooperation has become the leading strategy adopted by business and other organizations. It is taking on new forms... Read More >>
Competitive Selling: The Guidebook to Proactive Calling in a Reactive World is about the toughness and edge you... Read More >>
Introduces students to the fundamentals of integrated marketing communications. It shows readers how to create an... Read More >>
World-class branding for the interconnected modern marketplace Kellogg on Branding in a Hyper-Connected World... Read More >>
The book provides the reader with real, updated insight into ethical decision making; helps students integrate ethics,... Read More >>
Debates the relationship between business and the environment, and the future form that this relationship can take.... Read More >>
This book offers a realistic view of the retail sector of the future and sets out a practical framework for a successful... Read More >>
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Do you work as a Sales Manager? This 6 x 9 inches blank lined paper notebook with 100 pages is designed for you... Read More >>
You've got your hands on one of the greatest marketing manuals ever written-the classic that defines the strategies,... Read More >>
"In a world where technology is an integral part of our customer-service and sales interactions, the human element... Read More >>
If you're thinking about becoming a Sales Manager, this book is for you. If you already are a Sales Manager, this... Read More >>
Sales Badassery: Kick Ass. Take Names. Crush the Competition. is a no-nonsense guide to transforming your entire... Read More >>
In business as in sports... ...building the team is crucial for success. What does your team look like? Bellaria... Read More >>
The E-Myth Real Estate Agent offers you a road map to create a business that's self-sucient, growing, and highly... Read More >>
Are you tired of playing games with your customers? The most widely used metaphors in sales are those related to... Read More >>
This work, and its sometimes unusual ideas and methods, will unlock an easier way to successfully influence people... Read More >>
You Are An Amazing Architect Simply Fantastic All the Other Architects Total Disasters Everyone Agrees Believe Me... Read More >>
You Are An Amazing Salesperson Simply Fantastic All the Other Salespeople Total Disasters Everyone Agrees Believe... Read More >>
Develop the skills to design and implement a sustainable customer loyalty improvement programme in your organization... Read More >>
Are you ready to make your sales deals faster, easier and more profitable? No Shit! No-Shit Sales, by the CSO Pro,... Read More >>