Overview

Sales Badassery: Kick Ass. Take Names. Crush the Competition. is a no-nonsense guide to transforming your entire attitude to sales, turning the old way of doing things on its head to shift all the power to you. The common myth of sales strategy tells you to approach a prospect from a position of deference--they hold the superior position, forcing you to supplicate, beg, make undue concessions, and be at their beck and call during and after the sale. This indispensable work shows you that leveling the playing field is not enough, you need to slant it in your direction. The innovative Sales Badassery philosophy enables you to turn yourself into an unstoppable sales powerhouse, taking no prisoners along the way. This invaluable book provides the tools and guidance for transforming ordinary salespeople into top-level businesspersons. Regardless of what you sell, the proven techniques of this essential resource will empower you to: transform yourself into a Sales Badass, respected by your customers and feared by your competitors; stop sucking up to your prospects and never accept the word no; adopt a zero-tolerance policy for disrespectful and unreasonable customers; and convert customers into colleagues to expand your contacts and increase referrals.

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9798200585403

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Frank J. Rumbauskas, Jr., is the New York Times bestselling author of several books, including The Morning Myth, Never Cold Call Again!, and The Never Cold Call Again Online Playbook. Multiple Voice Arts Award nominee Steve Marvel is one of only four narrators to be chosen a winner of the ACX Audiobook Narration Contest by Audible's Mike Charzuk. Steve received his classical theater training at Northwestern University and continues to work in theater, film, and television. The former voice of financial writer John Mauldin's Thoughts from the Frontline weekly newsletter, Steve's voice-over work also includes video games for the likes of Mattel, Sony, and Activision, and regular stints in eLearning. Steve applies his performance skills and mastery of accents to craft unique, distinctive characters for his fiction titles.

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