Public relations books

This book centers on four areas of public relations’ conscience in order to examine its role in morality and citizenship:...  Read More >>

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This book presents the value of Isocratean rhetoric as an instructive antecedent of modern public relations, showing...  Read More >>

Journalistisch schreiben lernen. Das UEbungsbuch fuhrt Sie Schritt fur Schritt in die Technik des journalistischen...  Read More >>

Taking a new approach to strategic corporate communication, this book provides students and practitioners with the...  Read More >>

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Service design is the biggest new field of business consulting today. This first practical book gives the basics,...  Read More >>

"In ""Operation CES Success"" you'll get insider advice from PR veterans at Gregory FCA, a top national PR firm....  Read More >>

First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.  Read More >>

Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking...  Read More >>

Strategic Communication (Second Edition) deals with the principles behind strategic communication planning. It covers...  Read More >>

A path-breaking assessment of former FBI Director J. Edgar Hoover's public relations initiatives.  Read More >>

Everyone at some point in time experiences events that change the course of history or their life. The are powerful...  Read More >>

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Reviews the technique of project finance. This title explores, step-by-step, the key ingredients of the concept....  Read More >>

If you are dissatisfied with an approach to strategy based on simple backward looking analysis, management controls...  Read More >>

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The book provides insight into the expanding field of corporate communication by exploring the benefits of research...  Read More >>