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Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout... Read More >>
We live in times of increasing world uncertainty. Consumer culture in Asia has embodied such precariousness, with... Read More >>
The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy. Bodo Schlegelmilch... Read More >>
This comprehensive and authorative sourcebook, offers academics, researchers and students an introduction to and... Read More >>
This book offers a sharp, critical analysis of the rise and fall of the 2019 anti-extradition bill movement in Hong... Read More >>
Advances in artificial intelligence (AI) technology is for the progress in critical areas, such as health, education,... Read More >>
"WARNING: If you despise money, don't read this book. You need to follow a solid plan for quick business growth... Read More >>
"With ""One Sheet, Big Results: Winning Strategies Unveiled,"" learn the techniques for achieving extraordinary... Read More >>
In this new and updated edition of the acclaimed classic Interviewing Users, Steve Portigal quickly and effectively... Read More >>
This edited volume brings together some of the best papers from the 2022 Conference on Partial Least Squares Structural... Read More >>
In Creator to Community Builder, you'll learn how Community Strategist Deb Schell has helped over 60 businesses... Read More >>
The role of governance as a fundamental pillar of sustainability is widely recognized and confirmed by its inclusion... Read More >>
This book is the first comprehensive presentation of a Kaiyu Markov model with covariates and a multivariate Poisson... Read More >>
Are you prepared to enter the world of social media marketing and advance your career? This is the definitive guide... Read More >>
"""Marketing Strategy"" is an all-inclusive guide aimed at providing a deep understanding of marketing techniques,... Read More >>
This book charts the fall of productivity growth and the rise of inequality within global economies and societies.... Read More >>
The transition from mass tourism to niche tourism has been a slow process. It is clear that mass tourism can damage... Read More >>
Delves into the transformative power of social media and digital marketing techniques, shedding light on how businesses... Read More >>
You'll explore the risks and uncertainties associated with international supply chain operations, gaining insight... Read More >>