Public relations books

3749 books were found.

Public Interest Communication: Critical Debates and Global Contexts

Public Interest Communication: Critical Debates and...

Author: Jane Johnston (University of Queensland, Australia) ,  Magda Pieczka (University of Stirling, Scotland)
ISBN: 9781138737112
Format: Hardback
$284.00

This book combines the conflict, negotiation and adaptation inherent in public interest, with a critical approach...  Read More >>

Verstandliche Vermarktung von Strom aus erneuerbaren Energien: Kommunikationsstrategien und Handlungsempfehlungen

Verstandliche Vermarktung von Strom aus erneuerbaren...

Author: Sascha Demarmels ,  Dorothea Schaffner
ISBN: 9783658223595
Format: Mixed media product
$105.57

Dieses Buch untersucht, wie sich Stromprodukte aus erneuerbaren Energien verstandlich vermarkten lassen, sodass...  Read More >>

Strategic Communication in Canada: Planning Effective PR Campaigns

Strategic Communication in Canada: Planning Effective...

Author: Bernard Gauthier
ISBN: 9781773380766
Format: Paperback
$150.08

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Google Plus Marketing: A Beginner Guide to Get Success in Your Business

Google Plus Marketing: A Beginner Guide to Get Success...

Author: Cori Anderson
ISBN: 9781726189583
Format: Paperback
$34.29

Google ] Social Media MarketingGoogle+ is Google  Read More >>

Quick Guide Social Relations: PR-Arbeit mit Bloggern und anderen Influencern im Social Web

Quick Guide Social Relations: PR-Arbeit mit Bloggern...

Author: Fabian Gerstenberg ,  Cornelia Gerstenberg
ISBN: 9783658210724
Format: Paperback
$43.96

Die Autoren bieten in diesem Quick Guide einen schnellen und direkt anwendbaren Zugang zu den neuen Kommunikationsregeln...  Read More >>

Suchmaschinenmarketing in der Personalakquise: Wie Sie mit Search Engine Advertising die richtigen Mitarbeiter finden

Suchmaschinenmarketing in der Personalakquise: Wie Sie...

Author: Thorsten Piening ,  Saskia Kampmeyer
ISBN: 9783658228057
Format: Paperback
$47.49

Thorsten Piening und Saskia Kampmeyer zeigen in diesem essential kompakt und auf den Punkt gebracht, wie Unternehmen...  Read More >>

Kommunikationsberatung: Beratungsqualität zwischen Agentur und Kunde sicherstellen und optimieren

Kommunikationsberatung: Beratungsqualität zwischen Agentur...

Author: Olaf Hoffjann
ISBN: 9783658226640
Format: Paperback
$105.57

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Quick Guide Influencer Marketing: Wie Sie durch Multiplikatoren mehr Reichweite und Umsatz erzielen

Quick Guide Influencer Marketing: Wie Sie durch Multiplikatoren...

Author: Frank Deges
ISBN: 9783658221621
Format: Paperback
$42.36

Authentische und persönliche Werbebotschaften werden im Kaufprozess immer wichtiger. Dieser Quick Guide erklärt...  Read More >>

North American Perspectives on the Development of Public Relations: Other Voices

North American Perspectives on the Development of Public...

Author: Tom Watson
ISBN: 9781349957149
Format: Paperback
$145.17

The series features seven books, six of which cover continental and regional groups including (Book 1) Asia and...  Read More >>

Present-Day Corporate Communication: A Practice-Oriented, State-of-the-Art Guide

Present-Day Corporate Communication: A Practice-Oriented,...

Author: Rudolf Beger
ISBN: 9789811304019
Format: Paperback
$118.77

In Asia, companies are starting to realize the importance of corporate communication in all areas (external and...  Read More >>

Package Your Genius: 5 Steps to Build Your Most Powerful Personal Brand

Package Your Genius: 5 Steps to Build Your Most Powerful...

Author: Amanda Miller Littlejohn
ISBN: 9781985612785
Format: Paperback
$52.77

One of the very best books on how to find yourself and find your gift... You have life-changing gifts and talents...  Read More >>

Sprache als Instrument der Change- und Innovationskommunikation

Sprache als Instrument der Change- und Innovationskommunikation...

Author: Helmut Ebert ,  Edith Münch
ISBN: 9783658225681
Format: Paperback
$25.85

Die Vorfeldfaktoren: Empathie, informale Kommunikation, Akzeptanz von Ungewissheit und Mehrdeutigkeit, experimentelle...  Read More >>

Steve Hannagan: Prince of the Press Agents and Titan of Modern Public Relations

Steve Hannagan: Prince of the Press Agents and Titan...

Author: Phd Michael Townsley
ISBN: 9781457563713
Format: Paperback
$37.26

With its behind-the-scenes views of the newspaper world during the first half of the twentieth century, the book...  Read More >>

Market Driven Political Advertising: Social, Digital and Mobile Marketing

Market Driven Political Advertising: Social, Digital...

Author: Andrew Hughes
ISBN: 9783319777290
Format: Hardback
$124.95

Exploring the new era of political advertising beyond television and print, this book focuses on the mediums of...  Read More >>

Performance Management in the 21st Century: Solutions for Business, Education, and Family

Performance Management in the 21st Century: Solutions...

Author: Norman Jones
ISBN: 9781138409750
Format: Hardback
$378.00

Offering a research on leadership, management, motivation, and human development, this book reveals how organizations...  Read More >>

Creative Leadership Mining the Gold in Your Work Force

Creative Leadership Mining the Gold in Your Work Force...

Author: A. S. Damiani ,  Zig Ziglar
ISBN: 9781138463639
Format: Hardback
$378.00

Presents clear-cut directions for those who want to be more, do more, and have more. This title offers information...  Read More >>

Steve Hannagan: Prince of the Press Agents and Titan of Modern Public Relations

Steve Hannagan: Prince of the Press Agents and Titan...

Author: Phd Michael Townsley
ISBN: 9781457565700
Format: Hardback
$79.17

With its behind-the-scenes views of the newspaper world during the first half of the twentieth century, the book...  Read More >>

The PR Agency Handbook

The PR Agency Handbook

Author: Regina M. Luttrell ,  Luke W. Capizzo
ISBN: 9781506329055
Format: Paperback
$198.00

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Measuring Public Relationships

Measuring Public Relationships

Author: Harry Bannon
ISBN: 9781723586255
Format: Paperback
$93.27

Harry Bannon's Measuring Community Relations is the must-have practical guide to hands-on PR statistic. Focusing...  Read More >>

The Art and Craft of PR: Creating the right mindset and skills to succeed in Public Relations today

The Art and Craft of PR: Creating the right mindset...

Author: Sandra Stahl
ISBN: 9780999187104
Format: Hardback
$25.85

The go-to guide for PR professionals looking for new and exciting ways to exercise their creative communication...  Read More >>

Don't Be Such a Scientist, Second Edition: Talking Substance in an Age of Style

Don't Be Such a Scientist, Second Edition: Talking Substance...

Author: Randy Olson
ISBN: 9781610919173
Format: Paperback
$40.99

An urgent and timely update on a classic book for scientists, giving them the tools to communicate and defend science....  Read More >>

University Initiatives in Climate Change Mitigation and Adaptation

University Initiatives in Climate Change Mitigation...

Author: Walter Leal Filho ,  Rafael Leal-Arcas
ISBN: 9783319895895
Format: Hardback
$422.37

and • introduce methodological approaches and projects that offer a better understanding of climate change across...  Read More >>

Out-thinking Organizational Communications: The Impact of Digital Transformation

Out-thinking Organizational Communications: The Impact...

Author: Joachim Klewes ,  Dirk Popp
ISBN: 9783319824444
Format: Paperback
$211.17

This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the...  Read More >>

The Publicist's Playbook: Real-world PR advice for real-world agency life!

The Publicist's Playbook: Real-world PR advice for real-world...

Author: Ivan Booth
ISBN: 9780620803144
Format: Paperback
$21.09

"Valuable operational nuggets pepper this PR book that transcends media relations, social platforms & content creation....  Read More >>

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