Market research books

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Welcome to the all-new, revised and revamped edition! Embark on an exciting journey into the future, using trend...  Read More >>

In his new book, Kartik Hosanagar surveys the brave new world of algorithmic decision-making and reveals the potentially...  Read More >>

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This book equips you with the knowledge and tools you need to turn your business idea into a thriving enterprise....  Read More >>

This book gives you the most up-to-date tips and tricks to get your website to the top of search results. Because...  Read More >>

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This book analyzes the impact of technology in emerging markets by considering conditions and the history of how...  Read More >>

This book contributes to growing literature on the role of business groups in the development of corporate sector...  Read More >>

Unlock the power of the Voice of the Customer (VoC) with this comprehensive introductory guide. Whether you're new...  Read More >>

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This open access book aims to emphasize the potential for Japan, Europe and Indo-Pacific countries including the...  Read More >>

వ్యాపార వ్యూహం అనేది మీ వ్యాపారాన్ని ఎక్కడికి తీసుకెళ్లాలని మీరు కోరుకుంటున్నారో మరియు అక్కడికి చేరుకోవడానికి మీరు...  Read More >>

"Discover ""The Ultimate Business Startup Trilogy"" by James Anderson, an all-in-one guide for entrepreneurs. Covering...  Read More >>

"编辑推荐 1.在美团内部，郭庆（老K）的业务能力可谓无人不知，公认""老K是能打硬仗""的人。也是是晋升最快的VP(8年5次晋升)，是第一个以VP身份加入S-team的成员。《销售一号位》是作者从业20年来的经验总结，书中涵盖了多个经典的模型和方法论，并通过实战案例进行阐述，是普通销售晋升到一号位的宝典。...  Read More >>

Learn the importance of brand research and analysis and the steps you need to follow to get the most out of it....  Read More >>

"In today's competitive market, branding plays an essential role since it helps persuade prospective buyers to buy...  Read More >>

Simple market research hacks from the world of big tech to help small businesses understand customers and build...  Read More >>

Research on frontline workers in organized retail examines the multifaceted roles and challenges faced by employees...  Read More >>

Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers...  Read More >>

Simple market research hacks from the world of big tech to help small businesses understand customers and build...  Read More >>

This book offers a well-written and concise mix of theory, reviews, primary research findings and case studies,...  Read More >>

The benefits of the digital platform have enabled common people to achieve their dreams like never before. The fact...  Read More >>