Behavioural economics books

We find ourselves at an inflection point in the relationship between brands and their audiences, where customers...  Read More >>

This book is a business psychological teaching book. This book aims to indicate some sample different kinds of client...  Read More >>

This Element presents that psychological science as currently constituted is a fundamentally WEIRD enterprise. It...  Read More >>

Introduction Why may human behavior influence economic growth or bring recession? Human unethical behavior may bring...  Read More >>

"Sam King has forever been the ""glue"" that has held sales teams together while never holding a managerial position....  Read More >>

Through detailed discussion of the central principles of behavioral finance, this enlightening Advanced Introduction...  Read More >>

Designers and managers hope their products become essential for users--integrated into their lives like Instagram,...  Read More >>

Designers and managers hope their products become essential for users--integrated into their lives like Instagram,...  Read More >>

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In this book, the contributors argue that deep-seated business practices in the worlds of art, fashion, and wine...  Read More >>

"Your business has a brand whether you like it or not. It may be neglected or even decent, but the way the public...  Read More >>

Through detailed discussion of the central principles of behavioral finance, this enlightening Advanced Introduction...  Read More >>

Capitalism and the Senses is the first edited volume to explore how the forces of capitalism are entangled with...  Read More >>

"""Consumer Viewpoint on Personalized Pricing"" is a thought-provoking book authored by Sr Sarmento. The book explores...  Read More >>

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"The worsening crises across all dimensions of American society-extreme political division, social and economic...  Read More >>

A comprehensive and accessible textbook that connects the latest research on economic regulation with an examination...  Read More >>

¿Alguna vez se ha preguntado qué distingue a los operadores de éxito? ¿Cómo toman decisiones rentables en el impredecible...  Read More >>

Cree campañas de marketing innovadoras que logren índices de respuesta de los consumidores asombrosos aprovechando...  Read More >>

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Do you know that questioning yourself is one of the powerful ways to unlock some hidden things about yourself that...  Read More >>

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"Vi siete mai chiesti cosa distingue i trader di successo? Come fanno a prendere costantemente decisioni redditizie...  Read More >>

Based on over a decade of research, psychologist Hal Hershfield explores ways for us to connect with our future...  Read More >>

Designers and managers hope their products become essential for users--integrated into their lives like Instagram,...  Read More >>