Behavioural economics books

2741 books were found.

Customer Analysis & Insight: An Introductory Guide To Understanding Your Audience

Customer Analysis & Insight: An Introductory Guide To...
Author: Anpar Insights ISBN: 9798223602569 Format: Paperback	$29.01
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Consumer Neuroscience: Theory and Application

Consumer Neuroscience: Theory and Application
Author: Cathrine Jansson-Boyd (Department of Psychology, Anglia Ruskin University, UK) , Peter Bright (Department of Psychology, Anglia Ruskin University and Principal Investigator, Cambridge Neuroscience, UK) ISBN: 9780443135811 Format: Paperback	$396.00
Consumer Neuroscience: Theory and Application presents a clear overview of the fundamentals of neuroscience and... Read More >>

Building Brand Equity: The Importance, Examples & How...
Author: Anpar Insights ISBN: 9798223853558 Format: Paperback	$29.01
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Exploring the World of Online Reviews

Exploring the World of Online Reviews
Author: C P Kumar ISBN: 9798215793053 Format: Paperback	$38.41
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Models of Risk Preferences: Descriptive and Normative Challenges

Models of Risk Preferences: Descriptive and Normative...
Author: Glenn W. Harrison (Georgia State University, USA) , Don Ross (University College Cork, Ireland) ISBN: 9781837972692 Format: Hardback	$232.88
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Brand Perception Unveiled: Building Brand Associations...
Author: Anpar Insights ISBN: 9798223157502 Format: Paperback	$29.01
Gain insights into how consumers see your brand and discover how... Read More >>

Brand Recognition & Recall: The Basics & Beyond
Author: Anpar Insights ISBN: 9798224638307 Format: Paperback	$29.01
Understand the importance of brand recognition and brand recall... Read More >>

Breaking Twitter: Elon Musk and the Most Controversial Corporate Takeover in History

Breaking Twitter: Elon Musk and the Most Controversial...
Author: Ben Mezrich ISBN: 9781668640494 Format: Audio	$203.25
A rollicking, character-driven narrative by bestselling author Ben Mezrich, Breaking Twitter pulls back the curtain... Read More >>

This Is Personal: The Art of Delivering the Right Email at the Right Time

This Is Personal: The Art of Delivering the Right Email...
Author: Brennan Dunn ISBN: 9781637742006 Format: Hardback	$65.00
Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers... Read More >>

Beyond Piggly Wiggly: Inventing the American Self-Service Store

Beyond Piggly Wiggly: Inventing the American Self-Service...
Author: Lisa C Tolbert , Laural Merlington ISBN: 9798874643614 Format: Audio	$110.85
Patented in 1917, Piggly Wiggly was by far the most influential self-service store of the early twentieth century.... Read More >>

Beyond Piggly Wiggly: Inventing the American Self-Service Store

Beyond Piggly Wiggly: Inventing the American Self-Service...
Author: Lisa C Tolbert , Laural Merlington ISBN: 9798874643607 Format: Audio	$124.05
Patented in 1917, Piggly Wiggly was by far the most influential self-service store of the early twentieth century.... Read More >>

金钱星球：钱如何塑造我们的日常

金钱星球：钱如何塑造我们的日常...
Author: [美]雅各布-戈德斯坦 ISBN: 9798868915079 Format: Paperback	$105.57
"编辑推荐虚构之物的真实故事，人人都该知道的金钱本质 7世纪的欧洲，金匠们意外地成为银行家，赌徒数学家成为概率论创始人，一个小国家发明了股票市场和现代企业......这只是金钱演变至今经历的一小段旅程。在此之前，古希腊硬币兴起，最早的纸币在中国诞生；在此之后，影子银行出现，比特币等数字现金试图引发革新。... Read More >>

Breaking Twitter: Elon Musk and the Most Controversial Corporate Takeover in History

Breaking Twitter: Elon Musk and the Most Controversial...
Author: Ben Mezrich , Will Collyer ISBN: 9781538707593 Format: Hardback	$76.56
A rollicking, character-driven narrative by bestselling author Ben Mezrich, Breaking Twitter pulls back the curtain... Read More >>

Institutional and Organizational Economics: A Behavioral Game Theory Introduction

Institutional and Organizational Economics: A Behavioral...
Author: Tore Ellingsen ISBN: 9781509559008 Format: Paperback	$32.95
Why do some countries succeed while others struggle? Why are some firms profitable while rivals fail? Why do some... Read More >>

Institutional and Organizational Economics: A Behavioral Game Theory Introduction

Institutional and Organizational Economics: A Behavioral...
Author: Tore Ellingsen ISBN: 9781509558995 Format: Hardback	$103.95
Why do some countries succeed while others struggle? Why are some firms profitable while rivals fail? Why do some... Read More >>

Changes Out Of The Saora In Social Structures

Changes Out Of The Saora In Social Structures
Author: Elio Endless ISBN: 9783614965699 Format: Paperback	$79.17
"Changes Out of the Saora in Social StructuresIntroduction: Explore the fascinating world of societal evolution... Read More >>

Heroes, Jedis, and Dudes: The Brand Storytelling Playbook...
Author: Paul Molinari ISBN: 9798863095677 Format: Paperback	$21.09
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Social media shapes Indian consumer lifestyles

Social media shapes Indian consumer lifestyles
Author: Rafeal Mechlore ISBN: 9788196636401 Format: Paperback	$71.28
Social media has significantly influenced and shaped Indian consumer lifestyles in recent years. It has become an... Read More >>

Social Commerce Fuels Growth For Indian Businesses

Social Commerce Fuels Growth For Indian Businesses
Author: Rafeal Mechlore ISBN: 9788196636470 Format: Paperback	$60.72
Social commerce is rapidly fueling the growth of Indian businesses, redefining the way companies interact with consumers... Read More >>

Cracking the Code of Consumer Desire: The Ultimate Guide on How to Make Your Products Irresistible and Achieve $100M Deals

Cracking the Code of Consumer Desire: The Ultimate Guide...
Author: Raymond D Richeson ISBN: 9798866874484 Format: Paperback	$23.73
"Cracking the Code of Consumer Desire Open the ability to change easygoing interest into intense craving with A... Read More >>

Consumer Culture Theory

Consumer Culture Theory
Author: Eric Arnould , Craig J Thompson ISBN: 9781529609257 Format: Paperback	$104.00
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Breaking Twitter: Elon Musk and the Most Controversial Corporate Takeover in History

Breaking Twitter: Elon Musk and the Most Controversial...
Author: Ben Mezrich , Will Collyer ISBN: 9781668640500 Format: Audio	$118.80
A rollicking, character-driven narrative by bestselling author Ben Mezrich, Breaking Twitter pulls back the curtain... Read More >>

Consumer Culture Theory

Consumer Culture Theory
Author: Eric Arnould , Craig J Thompson ISBN: 9781529609264 Format: Hardback	$312.00
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The Political Economy of Human Behaviour and Economic Development: Psychology and Economic Development

The Political Economy of Human Behaviour and Economic...
Author: Sangaralingam Ramesh ISBN: 9783031126680 Format: Paperback	$290.37
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Navigating the World of Offline and Online Shopping

Navigating the World of Offline and Online Shopping...
Author: C P Kumar ISBN: 9798865524274 Format: Paperback	$39.60
"In ""Navigating the World of Offline and Online Shopping"", we embark on a comprehensive journey through the ever-evolving... Read More >>

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