Public relations books

3638 books were found.

The Valley Is Burning: When Communications Becomes the Crisis

The Valley Is Burning: When Communications Becomes the...

Author: Sarah Barczyk ,  Robert L Sumwalt
ISBN: 9798988308416
Format: Paperback
$39.57

When disaster strikes, will you be prepared for the backlash? On September 13, 2018, a series of natural gas...  Read More >>

Addressing Corporate Scandals and Transgressions Through Governance and Social Responsibility

Addressing Corporate Scandals and Transgressions Through...

Author: Carlos Flórido Lopes ,  Augusta Ferreira
ISBN: 9781668478868
Format: Paperback
$304.70

Despite the evolution of corporate governance in the last 30 years, corporate scandals have not stopped appearing...  Read More >>

The Valley Is Burning: When Communications Becomes the Crisis

The Valley Is Burning: When Communications Becomes the...

Author: Sarah Barczyk ,  Robert L Sumwalt
ISBN: 9798988308409
Format: Hardback
$65.97

When disaster strikes, will you be prepared for the backlash? On September 13, 2018, a series of natural gas...  Read More >>

Intellektuelles Kapital in deutschen Non-Profit-Organisationen: Eine empirische Studie

Intellektuelles Kapital in deutschen Non-Profit-Organisationen:...

Author: Katrin Blankenburg
ISBN: 9783031250941
Format: Paperback
$224.37

Des Weiteren wird der Status quo der Offenlegung von IK in Deutschland dargestellt und ein theoretischer Rahmen...  Read More >>

The British Media Industries: An Introduction

The British Media Industries: An Introduction

Author: Vincent Campbell ,  Paul Smith
ISBN: 9781138226920
Format: Paperback
$73.99

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Digital Marketing: Integrating Strategy, Sustainability, and Purpose

Digital Marketing: Integrating Strategy, Sustainability,...

Author: Ira Kaufman (Entwine, Inc., USA) ,  Chris Horton (SyneCore Tech, USA)
ISBN: 9781138497283
Format: Paperback
$92.99

Digital Marketing: Integrating Strategy, Sustainability, and Purpose, 2e draws on the latest digital tactics and...  Read More >>

Addressing Corporate Scandals and Transgressions Through Governance and Social Responsibility

Addressing Corporate Scandals and Transgressions Through...

Author: Carlos Flórido Lopes ,  Augusta Ferreira
ISBN: 9781668478851
Format: Hardback
$400.40

Despite the evolution of corporate governance in the last 30 years, corporate scandals have not stopped appearing...  Read More >>

The Virtues of Green Marketing: A Constructive Take on Corporate Rhetoric

The Virtues of Green Marketing: A Constructive Take...

Author: Erik Bengtson ,  Oskar Mossberg
ISBN: 9783031329784
Format: Hardback
$131.97

This open access book explores the idea that corporate rhetoric can be a force for good. In developing a new framework...  Read More >>

The British Media Industries: An Introduction

The British Media Industries: An Introduction

Author: Vincent Campbell ,  Paul Smith
ISBN: 9781138226913
Format: Hardback
$284.00

 Read More >>

Digital Marketing: Integrating Strategy, Sustainability, and Purpose

Digital Marketing: Integrating Strategy, Sustainability,...

Author: Ira Kaufman (Entwine, Inc., USA) ,  Chris Horton (SyneCore Tech, USA)
ISBN: 9781138497276
Format: Hardback
$326.00

Digital Marketing: Integrating Strategy, Sustainability, and Purpose, 2e draws on the latest digital tactics and...  Read More >>

Mixed Media: Moral Distinctions in Advertising, Public Relations, and Journalism

Mixed Media: Moral Distinctions in Advertising, Public...

Author: Thomas Bivins ,  Thomas Bivins
ISBN: 9781032269610
Format: Paperback
$120.00

Mixed Media offers students of journalism, advertising, and public relations the tools for making ethical and moral...  Read More >>

Öffentlichkeitsarbeit: Grundlagen und Praxis für Unternehmen

Öffentlichkeitsarbeit: Grundlagen und Praxis für Unternehmen...

Author: Henning Schweer
ISBN: 9783757822972
Format: Paperback
$52.54

In einer zunehmend von Krisen und medialer Polarisierung geprägten Welt, wird eine gute Öffentlichkeitsarbeit für...  Read More >>

Mixed Media: Moral Distinctions in Advertising, Public Relations, and Journalism

Mixed Media: Moral Distinctions in Advertising, Public...

Author: Thomas Bivins ,  Thomas Bivins
ISBN: 9781032269603
Format: Hardback
$284.00

Mixed Media offers students of journalism, advertising, and public relations the tools for making ethical and moral...  Read More >>

Strategic Crisis Communication

Strategic Crisis Communication

Author: James O'Rourke ,  Jeffrey Smith
ISBN: 9781032342580
Format: Paperback
$62.99

Addressing 21st-century issues, threats, and opportunities with time-tested principles, this book empowers corporate...  Read More >>

Strategic Crisis Communication

Strategic Crisis Communication

Author: James O'Rourke ,  Jeffrey Smith
ISBN: 9781032342610
Format: Hardback
$263.00

Addressing 21st-century issues, threats, and opportunities with time-tested principles, this book empowers corporate...  Read More >>

Mastering LinkedIn: A Guide to Writing Engaging Posts

Mastering LinkedIn: A Guide to Writing Engaging Posts...

Author: Tomos William Archer ,  Chasity Lynn Bailey
ISBN: 9798853127821
Format: Paperback
$39.57

"""Mastering LinkedIn: A Guide to Writing Engaging Posts"" is a comprehensive, step-by-step handbook that will transform...  Read More >>

Strategic Communication: Campaign Planning

Strategic Communication: Campaign Planning

Author: James Mahoney
ISBN: 9781032329734
Format: Paperback
$90.99

Strategic Communication deals with the principles behind strategic communication planning. It covers the professional...  Read More >>

Public Relations Secrets: Unlock the Power of PR

Public Relations Secrets: Unlock the Power of PR

Author: Ray Goodwin
ISBN: 9798852988621
Format: Paperback
$39.57

Public Relations Secrets is an essential guide for anyone looking to master the art of public relations. This book...  Read More >>

How To Talk To Anyone, Anywhere: 25 Little Tricks That Do The Magic

How To Talk To Anyone, Anywhere: 25 Little Tricks That...

Author: Frank Albert
ISBN: 9798223330486
Format: Paperback
$26.37

In a world where effective communication is key to success, How To Talk To Anyone, Anywhere: 25 Little Tricks That...  Read More >>

Follower Obsession The Footballer and the Model, Celebrity between Appearance and Reality

Follower Obsession The Footballer and the Model, Celebrity...

Author: Mario Linguari
ISBN: 9798852856234
Format: Paperback
$38.28

In a world dominated by virtual spotlights, there is a story of two souls in search of truth. A successful footballer...  Read More >>

Strategic Communication: Campaign Planning

Strategic Communication: Campaign Planning

Author: James Mahoney
ISBN: 9781032329741
Format: Hardback
$284.00

Strategic Communication deals with the principles behind strategic communication planning. It covers the professional...  Read More >>

Organizational Listening for Strategic Communication: Building Theory and Practice

Organizational Listening for Strategic Communication:...

Author: Katie R. Place (Quinnipiac University, USA)
ISBN: 9781032227153
Format: Hardback
$284.00

Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships,...  Read More >>

So Good They Call You a Fake: Command Attention, Monetize Your Talent Stack, and Become the Uncontested Authority in Your Niche

So Good They Call You a Fake: Command Attention, Monetize...

Author: Joshua Lisec
ISBN: 9798988347422
Format: Hardback
$79.17

The Definitive Guide to Creating Books, Courses, Coaching, and Services that Get Results So Good People Can't Believe...  Read More >>

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