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Written in a ‘teach yourself’ style with clear illustrations, this book gives a thorough understanding of the various... Read More >>
Communication in Uncertain Times explores how different organizations, from private to governmental and non-profit,... Read More >>
A comprehensive exploration of the factors influencing AI adoption within organizations through the lens of the... Read More >>
The fundamental link between human rights and sustainability still needs to be more adequately understood in a world... Read More >>
This edited volume makes a unique and timely contribution by exploring in depth the topic of strategic communication... Read More >>
Public Relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from... Read More >>
This edited book presents a comprehensive, research-led coverage of the progressive ways public relations (PR) and... Read More >>
This edited volume analyses leadership in the public relations (PR) industry with a specific focus on women and... Read More >>
This book suggests a robust risk management maturity model and illustrates the application in crisis situations.... Read More >>
Dieses Buch geht der Frage nach, wie Unternehmen Hochschulabsolventen aus der Generation Z gezielt ansprechen können,... Read More >>
"""Mastering Corporate Communication"" is a comprehensive guide designed to assist communication professionals in... Read More >>
ORGANIZATIONAL REPUTATION MANAGEMENT Teaches public relations through the management of relationships with key... Read More >>
"People have sought community since the dawn of mankind. In her groundbreaking new book Huddle Up: Built on Community,... Read More >>
A comprehensive, practical handbook outlining how to prepare for a crisis (in terms of media and stakeholder relations)... Read More >>
The issue of brand has overshadowed that of reputation. It has... Read More >>
Are you sick of hearing that promoting a brand means breaking... Read More >>