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Strategic pricing is a game-changing process for business-to-business pricing in today's highly competitive global... Read More >>
"The last 30 years have seen a shift in the allocation of U.S. consumer expenditures from commodities to services.... Read More >>
Mitarbeiterentsendungen haben im Rahmen der Globalisierung von Märkten und Unternehmen hohe Bedeutung. Zentral... Read More >>
Rigorous and modern--the #1 text for Intermediate Microeconomics from the chief economist at Google. Read More >>
The Holiday Makers is thought-provoking and profound in its analysis of the present and future patterns of work... Read More >>
The first part deals with the logistics services in countries, while the second part covers global competitiveness... Read More >>
Pepall's Industrial Organization: Contemporary Theory and Empirical Applications, 5th Edition offers an accessible... Read More >>
The essays in this book powerfully investigate questions generated by the extraction, circulation, valuation, and... Read More >>
This work aims to provide a first point of entry to the literature for the researchers in any field relating to... Read More >>
Rigorous and modern--now with calculus integrated into the main text. Read More >>
Fashion is bound up with promoting the 'new', concerned with constantly changing aesthetics. The favoured styles... Read More >>
Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship... Read More >>
La Publicite de A a Z constitue un outil de reference irremplacable pour tous ceux qui gravitent autour du monde... Read More >>
The book is an edited volume which looks at the impact of globalization on the performance or activities of firms... Read More >>