Multi-Channel Retailing: Prinzip, Konzepte und Erfolgsfaktoren
Author:   Sebastian Rittinger
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Edition:   2014 ed.
ISBN:  

9783658051969


Pages:   41
Publication Date:   27 March 2014
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Our Price $47.49 Quantity:  
Add to Cart

Share |

Multi-Channel Retailing: Prinzip, Konzepte und Erfolgsfaktoren


Add your own review!

Overview

Full Product Details

Author:   Sebastian Rittinger
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer Gabler
Edition:   2014 ed.
Dimensions:   Width: 14.80cm , Height: 0.30cm , Length: 21.00cm
Weight:   0.089kg
ISBN:  

9783658051969


ISBN 10:   3658051965
Pages:   41
Publication Date:   27 March 2014
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.
Language:   German

Table of Contents

​Zentrale Begriffe und Erscheinungsformen des Multi-Channel Retailing.- Grundlagen des Konsumverhaltens von Multi-Channel-Kunden.- Zentrale Erfolgsfaktoren des Multi-Channel Retailing.

Reviews

Author Information

Dr. Sebastian Rittinger ist wissenschaftlicher Mitarbeiter am Institut für Handel & Internationales Marketing (H.I.MA.) an der Universität des Saarlandes in Saarbrücken.

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Latest Reading Guide

MRG2025CC

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now