Market research books

7571 books were found.

Driving Change and Developing Organisations

Driving Change and Developing Organisations
Author: Elizabeth R. Skringar , Tony Stevens ISBN: 9780734610645 Format: Paperback	$158.27
Brings the reader up to speed with pivotal issues and practices in the field of change and organisational development... Read More >>

Marketing Research for Non-profit, Community and Creative Organizations

Marketing Research for Non-profit, Community and Creative...
Author: Bonita Kolb ISBN: 9780750687607 Format: Paperback	$98.99
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Research Report on China's Environmental Protection Industry

Research Report on China's Environmental Protection...
Author: Albert Pan ISBN: 9781438260860 Format: Paperback	$1846.68
China Environmental Protection Market Overview 1 Concept And Classification Of The Environmental Protection Industry... Read More >>

Research Report On China's Garment Industry: China Garment Market Overview

Research Report On China's Garment Industry: China Garment...
Author: Albert Pan ISBN: 9781438281360 Format: Paperback	$341.88
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Research Report On China's Furniture Industry

Research Report On China's Furniture Industry
Author: Albert Pan ISBN: 9781438280929 Format: Paperback	$341.88
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Research Report on China's Palm Oil Market

Research Report on China's Palm Oil Market
Author: Albert Pan ISBN: 9781438286730 Format: Paperback	$789.36
In-depth analysis on entry barrier/suggestion of China's palm oil market; Analysis on the characteristics of consumer... Read More >>

Ten Things You Need to Know about the Retirement Market

Ten Things You Need to Know about the Retirement Market...
Author: ISBN: 9781935114017 Format: Paperback	$237.47
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Ten Things You Need to Know about the College Market

Ten Things You Need to Know about the College Market...
Author: ISBN: 9781935114000 Format: Paperback	$237.47
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Ten Things You Need to Know about the Children's Market

Ten Things You Need to Know about the Children's Market...
Author: ISBN: 9781933588964 Format: Paperback	$237.47
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The Theory of the Leisure Class

The Theory of the Leisure Class
Author: Thorstein Veblen ISBN: 9781604594096 Format: Paperback	$21.09
"This classic of economic thought is a scathing critique of American snobbery and wastefulness. Chief among the... Read More >>

CB 2008-2009 (Book Only)

CB 2008-2009 (Book Only)
Author: Barry J Babin , Eric Harris ISBN: 9780324590111 Format: Paperback	$427.55
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Subprime Meltdown: From U.S. Liquidity Crisis To Global Recession

Subprime Meltdown: From U.S. Liquidity Crisis To Global...
Author: Charles Brownell , Justine Brownell ISBN: 9781438236612 Format: Paperback	$39.47
This work is an easy-to-understand and easy-to-read collection of analyses, stories, and experiences about the real... Read More >>

Questionniare Design

Questionniare Design
Author: Ian Brace ISBN: 9786611776121 Format: Electronic book text	$210.94
If you need to conduct market research for your company, a good questionnaire is a vital tool. Questionnaire Design... Read More >>

Sway: The Irresistible Pull of Irrational Behavior

Sway: The Irresistible Pull of Irrational Behavior
Author: Ori Brafman , Rom Brafman ISBN: 9781605148311 Format: Mixed media product	$118.77
A Harvard Business School student pays over $200 for a $20 bill. Washington, D.C. commuters ignore a free subway... Read More >>

Why We Talk: The Truth Behind Word of Mouth

Why We Talk: The Truth Behind Word of Mouth
Author: Bolivar J Bueno ISBN: 9780971481572 Format: Audio	$60.59
Learn the seven reasons your customers will or will not talk about your brand. In Why We Talk, gifted marketing... Read More >>

The Long Tail

The Long Tail
Author: Chris Anderson ISBN: 9781401309664 Format: Paperback	$42.11
In one of the most important business books since ""The Tipping Point,"" Anderson shows how the future of commerce... Read More >>

Research Report On China's Electronic Components & Devices Industry

Research Report On China's Electronic Components & Devices...
Author: Albert Pan ISBN: 9781438249674 Format: Paperback	$341.88
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Diversity Management

Diversity Management
Author: Carolyn Dickie , Zhanna Soldan ISBN: 9780734610577 Format: Paperback	$158.27
The 'diversity' concept provides an essential means of developing an inclusive, competitative workplace. This title... Read More >>

Consumer Behavior and Advertising Involvement: Selected Works of Herbert E. Krugman

Consumer Behavior and Advertising Involvement: Selected...
Author: Edward P. Krugman (Cahill Gordon & Reindel, LLP, New York, USA) ISBN: 9780805857887 Format: Hardback	$305.00
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Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000: Running a Business in Today's Consumer-Driven World: Running a Business in Today's Consumer-Driven World

Satisfied Customers Tell Three Friends, Angry Customers...
Author: Pete Blackshaw , Lloyd James ISBN: 9781400127313 Format: Downloadable audio file	$65.97
Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000: Running a Business in Today's Consumer-Driven... Read More >>

Shopper, Buyer, and Consumer Behavior: Theory, Marketing Applications, and Public Policy

Shopper, Buyer, and Consumer Behavior: Theory, Marketing...
Author: Jay Lindquist , M Joseph Sirgy (Virginia Polytechnic Institute and State University, USA) ISBN: 9781426630507 Format: Paperback	$409.07
Consumerism at its best! This up-to-date text focuses on consumer shopping, buying and consumption behavior topics... Read More >>

Statistics for Marketing and Consumer Research

Statistics for Marketing and Consumer Research
Author: Mario Mazzocchi ISBN: 9781412911221 Format: Paperback	$158.27
Simple-to-follow, yet rigorous, practical guide to the statistical techniques used in marketing and consumer research.... Read More >>

Powers of Persuasion: The Inside Story of British Advertising, 1951-2000

Powers of Persuasion: The Inside Story of British Advertising,...
Author: Winston Fletcher ISBN: 9786612053160 Format: Electronic book text	$124.74
During much of the second half of the 20th century advertising in Britain led the world. Yet no history of British... Read More >>

Statistics for Marketing and Consumer Research

Statistics for Marketing and Consumer Research
Author: Mario Mazzocchi ISBN: 9781412911214 Format: Hardback	$627.00
Simple-to-follow, yet rigorous, practical guide to the statistical techniques used in marketing and consumer research.... Read More >>

Straight Up: The Business of Winning Politics: Communication Strategies for Innovative Companies

Straight Up: The Business of Winning Politics: Communication...
Author: Craig Casselberry ISBN: 9780595495993 Format: Paperback	$57.95
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