Why We Talk: The Truth Behind Word of Mouth
Author:   Bolivar J Bueno
Publisher:   Creative Crayon
ISBN:  

9780971481572


Publication Date:   01 August 2008
Format:   Audio  Audio Format
Availability:   Available To Order   Availability explained
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Why We Talk: The Truth Behind Word of Mouth


Audio Format

Overview

Learn the seven reasons your customers will or will not talk about your brand. In Why We Talk, gifted marketing strategist and professional listener Bolivar J. Bueno dissects the evolution of word-of-mouth in the digital age and the unmistakable power shift that has taken place between marketer and consumer. Sharing one of the most insightful, organic concepts of this decade, Bueno bridges the monumental gap between the results business people want and the frustration they often get.

Full Product Details

Author:   Bolivar J Bueno
Publisher:   Creative Crayon
Imprint:   Creative Crayon
Dimensions:   Width: 14.00cm , Height: 1.80cm , Length: 12.70cm
Weight:   0.159kg
ISBN:  

9780971481572


ISBN 10:   0971481571
Publication Date:   01 August 2008
Audience:   General/trade ,  General
Format:   Audio
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Latest Reading Guide

NOV RG 20252

 

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