Advertising books

Through original case studies and analyses of real-life media experiences, Media Ethics challenges readers to think...  Read More >>

Step into a world where empowerment meets practical wisdom. BUILD YOUR BRAND 101: The Keys to Success in 3 Parts...  Read More >>

Combining practitioner and academic perspectives, Robin Landa and Greg Braun offer a roadmap for conceiving and...  Read More >>

The issue of brand has overshadowed that of reputation. It has...  Read More >>

Drawing on marketing, management, and communication disciplines, among others, this anthology examines how organizations...  Read More >>

A comprehensive, practical handbook outlining how to prepare for a crisis (in terms of media and stakeholder relations)...  Read More >>

"In the digital age, where online visibility can make or break a business, mastering the intricate dance between...  Read More >>

Are You a Business Owner? Are you a Freelancer? Are You a Digital Creator and Seller? Are You an Entrepreneur? Is...  Read More >>

""This book is a comprehensive resource that equips small business owners with the knowledge they need to effectively...  Read More >>

""Transformação Empresarial com Inteligência Artificial: Como Alcançar Mil Vendas "" é um guia essencial para empreendedores...  Read More >>

"Seja bem-vindo ao in�cio de uma jornada transformadora no mundo do marketing digital. Voc� est� prestes a adentrar...  Read More >>

"Are you ready to skyrocket your business's online presence? ""The Facebook Marketing Secrets Guide"" is your ultimate...  Read More >>

Are you struggling to keep your customers engaged after the initial sale? Mastering Customer Onboarding is...  Read More >>

Bigger Results with Less Marketing You keep being told to do more marketing-more complex, more aggressive, and...  Read More >>

Public Relations Planning provides students with an in-depth understanding of the steps involved in planning and...  Read More >>

Unlock the secrets to digital marketing success with Digital Marketing for Beginners: The Definitive 2025 Guide...  Read More >>

In order to have something you first must understand it. In order to control something like a machine you must first...  Read More >>

Discover exceptional wines from Saint-Émilion, the oldest and most prestigious vineyard in the world  Read More >>

"""Proximity: A Beginner's Guide to Targeted Digital Marketing"" offers an essential roadmap for navigating the...  Read More >>

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"""Are you struggling to connect with price-sensitive customers? Do you want to unlock the secrets of selling to...  Read More >>

The uptake of digital media platforms necessitates the need to understand how digital cultures of consumers and...  Read More >>

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Advertising Disability invites Cultural Disability Studies to consider how advertising, as one of the most ubiquitous...  Read More >>

Dim Sum Strategy presents a carefully curated selection of proven strategic tools to build stronger brands, with...  Read More >>