Behavioural economics books

From acclaimed political scientist Diana Mutz, a revealing look at why people's attitudes on trade differ from their...  Read More >>

From acclaimed political scientist Diana Mutz, a revealing look at why people's attitudes on trade differ from their...  Read More >>

This book reviews the latest research from psychology, neuroscience, and behavioral economics evaluating how people...  Read More >>

THE INTERNATIONAL BESTSELLER The five laws that confirm our worst fears: stupid people can and do rule the world....  Read More >>

Use the Science of Behavioral Economics to Understand Why People Buy ""The most important business book to come...  Read More >>

It's Hard to Be Easy is an important nudge for businesses to help teams consider customer effort impact in all they...  Read More >>

A playful, sharp-eyed myth-busting reassessment of the part numbers and statistics play in our lives.  Read More >>

Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore...  Read More >>

This book offers new insights into the complex set of activities and decisions of product innovation management....  Read More >>

An overview of the blended field of behavioural economics.  Read More >>

An overview of the blended field of behavioural economics.  Read More >>

You're About to Make a Terrible Mistake! distils the latest developments in behavioural economics and cognitive...  Read More >>

25 Habilidades enseña las habilidades que necesitas para sobrevivir y tener éxito como analista de conducta profesional....  Read More >>

In addition to problems of matching data with theoretical constructs, students and researchers need to know how...  Read More >>

Tudo o que lhe contaram sobre manipulação estava errado. Descubra...  Read More >>

"""Um atraente guia para o sucesso. Seus conselhos são eminentes, práticos e sólidos."" Publisher's Weekly"  Read More >>

Drawing on the latest science, he introduces a new way to think about cleanliness - one that is cheaper, simpler...  Read More >>

The primary aim of this reference volume is to provide an accessible and comprehensive review of current methods...  Read More >>

An engaging, accessible history of the focus group, Featherstone's survey shows how the primary purpose of the focus...  Read More >>

Dieses Buch untersucht die verfassungsrechtliche Zulässigkeit des Einsatzes von Nudges durch den Staat aus der Perspektive...  Read More >>

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"זי האָט זיי אַרײַנגעפֿירט אין אַן אַנדער צימער, וווּ מע האָט געמאַכט אַ טיש פֿאַר פֿינף. לינדער האָט איבערגעלעבט...  Read More >>

Napoleon Hill tem inspirado as pessoas a alcançarem o seu melhor há mais de oitenta anos Foi o primeiro autor motivacional...  Read More >>

The primary aim of this reference volume is to provide an accessible and comprehensive review of current methods...  Read More >>

Confidence lies at the core of what makes things happen. Exploring the science and neuroscience behind confidence...  Read More >>