Advertising, marketing & sponsorship law books

42 books were found.

Market Grooming: The Dark Side of AI Marketing

Market Grooming: The Dark Side of AI Marketing
Author: Sumesh Dadwal (London South Bank University, UK) , Hamid Jahankhani (Northumbria Univerity London, UK) ISBN: 9781835490020 Format: Hardback	$219.94
Establishing a paradigm shift in the field of marketing, this thought-provoking scholarly work examines how customers,... Read More >>

Advertising Law and Regulation

Advertising Law and Regulation
Author: Mr Oliver Bray , Mr Giles Crown ISBN: 9781526515414 Format: Hardback	$580.00
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The Cambridge Handbook of Marketing and the Law

The Cambridge Handbook of Marketing and the Law
Author: Jacob E. Gersen (Harvard Law School, Massachusetts) , Joel H. Steckel (New York University) ISBN: 9781108470018 Format: Hardback	$414.00
This book bridges both marketing and the law to provide members of each discipline with what the other has to contribute.... Read More >>

Academic Brands

Academic Brands
Author: Mario Biagioli (University of California, Los Angeles) , Madhavi Sunder ISBN: 9781108841375 Format: Hardback	$219.94
Universities are increasingly presenting tas brands in their global marketing efforts. This volume shows what the... Read More >>

The Curious Marketer: Expeditions in Branding and Consumer Behaviour

The Curious Marketer: Expeditions in Branding and Consumer...
Author: Harish Bhat ISBN: 9780143456513 Format: Paperback	$30.80
From Apple to Tata Tea, many leading brands have their roots in curiosity. The desire to know more often leads to... Read More >>

Starting a Small Business: monetizing Blogging, Social Media, and YouTube Marketing

Starting a Small Business: monetizing Blogging, Social...
Author: P Z Patricks ISBN: 9786156305169 Format: Paperback	$49.14
Do you want to learn how to make money online from Blogging or YouTube? Get this book NOW and get STARTED! Read More >>

The Value of Design in Retail and Branding

The Value of Design in Retail and Branding
Author: Katelijn Quartier (Hasselt University, Belgium) , Ann Petermans (Hasselt University, Belgium) ISBN: 9781800715806 Format: Hardback	$191.45
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Regulating Online Behavioural Advertising Through Data Protection Law

Regulating Online Behavioural Advertising Through Data...
Author: Jiahong Chen ISBN: 9781839108297 Format: Hardback	$228.00
This insightful book provides a timely review of the potential threats of advertising technologies, or adtech. It... Read More >>

Facebook Advertising: Guide For Beginners To Increase Your Sales in 10 Steps and Become Influencer. Use Facebook ADS, Groups and Live Broadcast For Your Business Strategy in Social Media Marketing

Facebook Advertising: Guide For Beginners To Increase...
Author: Jeremy Preace ISBN: 9781801858090 Format: Hardback	$59.38
Do you want to take your business on heights with Facebook Ads? Read More >>

Marketing En Redes Sociales Y Marca Personal: Como Utilizar Las Redes Sociales Para Construir Su Marca Personal Y Impulsar El Exito De Su Negocio

Marketing En Redes Sociales Y Marca Personal: Como Utilizar...
Author: Academia de Negocios Digital ISBN: 9781802640045 Format: Hardback	$70.85
?Te gustaria construir tu marca personal de toda la vida? Tu cliente nunca dejara de usar este increible... Read More >>

Marketing En Redes Sociales Y Marca Personal: Como Utilizar Las Redes Sociales Para Construir Su Marca Personal Y Impulsar El Exito De Su Negocio

Marketing En Redes Sociales Y Marca Personal: Como Utilizar...
Author: Academia de Negocios Digital ISBN: 9781802640038 Format: Paperback	$51.72
?Te gustaria construir tu marca personal de toda la vida? Tu cliente nunca dejara de usar este increible... Read More >>

Black Hat Seo: A Step-by-Step Guide to Take Your Website to The Next Level

Black Hat Seo: A Step-by-Step Guide to Take Your Website...
Author: Jimmy L Horton ISBN: 9781802238570 Format: Paperback	$46.55
How much better off is your online business now than it was a few months ago? Read More >>

Black Hat Seo: A Step-by-Step Guide to Take Your Website to The Next Level

Black Hat Seo: A Step-by-Step Guide to Take Your Website...
Author: Jimmy L Horton ISBN: 9781802224917 Format: Hardback	$59.49
How much better off is your online business now than it was a few months ago? Read More >>

International Advertising Law: A Practical Global Guide, Second Edition

International Advertising Law: A Practical Global Guide,...
Author: Paul Jordan , Andrew Butcher ISBN: 9781787423909 Format: Hardback	$426.94
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Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It

Brandsplaining: Why Marketing is (Still) Sexist and...
Author: Jane Cunningham , Philippa Roberts ISBN: 9780241456002 Format: Paperback	$35.00
If you thought misogynist marketing ended with #MeToo, think again Brands profit by telling women who they are... Read More >>

Nine Timeless Nuggets: Essential Marketing for the Young and Ambitious

Nine Timeless Nuggets: Essential Marketing for the Young...
Author: Bharat Bambawale ISBN: 9780670093854 Format: Hardback	$29.70
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Social Media Marketing 2020: Affiliate Marketing, Dropshipping and Passive Income Ideas - 6 Books in 1 - Cutting-Edge Strategies to Start and Grow Your Business

Social Media Marketing 2020: Affiliate Marketing, Dropshipping...
Author: Chandler Wright ISBN: 9781953036292 Format: Hardback	$103.47
This Collection Includes the best books to help you learn, grow, and master your online marketing skills. You will... Read More >>

Social Media Marketing 2020: Affiliate Marketing, Dropshipping and Passive Income Ideas - 6 Books in 1 - Cutting-Edge Strategies to Start and Grow Your Business

Social Media Marketing 2020: Affiliate Marketing, Dropshipping...
Author: Chandler Wright ISBN: 9781953036285 Format: Paperback	$85.36
This Collection Includes the best books to help you learn, grow, and master your online marketing skills. You will... Read More >>

The Regulation of Social Media Influencers

The Regulation of Social Media Influencers
Author: Catalina Goanta , Sofia Ranchordás ISBN: 9781788978279 Format: Hardback	$309.75
In today's society, the power of someone's reputation, or influence, has been turned into a job: that of being a... Read More >>

Visual Merchandising And Display: Best Practices for Window Displays and Store Designs

Visual Merchandising And Display: Best Practices for...
Author: Silvia Belli , Mariotti Translations ISBN: 9788417656065 Format: Paperback	$79.99
This book constitutes an essential tool for all professionals who want to work in the field of visual merchandising... Read More >>

Marketing and Advertising Law in a Process of Harmonisation

Marketing and Advertising Law in a Process of Harmonisation...
Author: Professor Ulf Bernitz , Professor Caroline Heide-Jørgensen ISBN: 9781509932122 Format: Paperback	$79.99
The law on marketing and advertising has undergone profound changes based on the EU directives on unfair commercial... Read More >>

Media Law: A Practical Guide (Revised Edition)

Media Law: A Practical Guide (Revised Edition)
Author: Ashley Messenger ISBN: 9781433167980 Format: Paperback	$193.91
This book provides a clear and concise explanation of media law principles. It focuses on the practical aspects... Read More >>

Bauhaus Laws: The Modernist Revolution and Modern Thought

Bauhaus Laws: The Modernist Revolution and Modern Thought...
Author: Daniel Damler ISBN: 9781780688343 Format: Paperback	$126.79
The year 2019 marks the centenary of the founding of the Bauhaus, arguably the most influential school of art and... Read More >>

Advertising: What Everyone Needs to Know®

Advertising: What Everyone Needs to Know®
Author: Mara Einstein (Professor of Media Studies, Professor of Media Studies, Queens College) ISBN: 9780190625894 Format: Paperback	$32.95
3000. That's the number of marketing messages the average American confronts on a daily basis from TV commercials,... Read More >>

Advertising: What Everyone Needs to Know®

Advertising: What Everyone Needs to Know®
Author: Mara Einstein (Professor of Media Studies, Professor of Media Studies, Queens College) ISBN: 9780190625887 Format: Hardback	$139.95
"3000. That's the number of marketing messages the average American confronts on a daily basis from TV commercials,... Read More >>

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