Service industries books

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Everywhere we look, companies and governments are spying on us--seeking information about us and everyone we know....  Read More >>

A captivating exploration of beach resort culture--from its roots in fashionable society to its undervalued role...  Read More >>

A complete manual to tour guiding based on the author’s first-hand experience of training more than 3000 tour guides....  Read More >>

This book, the first of two volumes, uses a framework of philosophical anthropology, and the concepts of humanistic...  Read More >>

This book features a collection of high-quality research papers presented at the International Conference on Tourism,...  Read More >>

Provides an in-depth look at various cases of entrepreneurship education in the tourism and hospitality industries...  Read More >>

Offers theoretical frameworks and empirical approaches to the study of storytelling in tourism at the organisational...  Read More >>

Provides relevant theoretical frameworks and the latest findings from empirical research on diversity and equity...  Read More >>

A key reference in the study of storytelling in tourism, this book covers a broad range of topics in this stream...  Read More >>

Provides relevant theoretical frameworks and the latest findings from empirical research on diversity applied to...  Read More >>

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This is a rags-to-riches story about a man who came from a Greek village, born to a father with three years’ schooling...  Read More >>

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Writing for the Fashion Business teaches students to write effectively about fashion and to successfully communicate...  Read More >>

""From Beauty to Business is a crash course on how current and aspiring beauty professionals can profit from their...  Read More >>

The book explains the impact of bank business models on company business models by discussing the relationship among...  Read More >>

This book introduces the concept of social psychology, as distinct from psychology and sociology, and its relationship...  Read More >>

The true story of the Holland America cruise ship Zaandam, which set sail with a deadly and little-understood stowaway—COVID-19—days...  Read More >>

This book is an accessible, practical and systematic guide to stadium naming rights sponsorship within sport, designed...  Read More >>