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In this book, scholars and industry experts analyse case studies related to real-world scenarios with the aim of... Read More >>
Planning Research in Hospitality and Tourism, 3rd Edition is an accessible, concise and practical guide to planning,... Read More >>
Discusses the environment of the logistics industry in the context of new technologies and cybersecurity measures.... Read More >>
A fascinating history of the profitable paradox of the American outdoor experience: visiting nature first requires... Read More >>
This book studies the use of digital marketing across the economic, social, and political sectors of India. It looks... Read More >>
"""One of the most significant marketing books I've ever read.""Scott Hogle, President, iHeart Media and author... Read More >>
"Step into the world of retail sales with confidence and mastery as Laurel D. Malvern, as she unveils the secrets... Read More >>
"Are You Ready to Be Your Own Boss? Turn Your Retail Vision into Reality with ""How to Start a Store Business""!Do... Read More >>
Presents knowledge and skills to allow readers to understand and apply the different concepts, techniques, and tools... Read More >>
This textbook explores how technological developments and emerging technologies impact on, and engage with, consumer... Read More >>
"Tired of the fierce competition in overcrowded markets? Do you dream of building a thriving business where you're... Read More >>
Retail management is the process of overseeing the day-to-day operations of retail establishments to ensure that... Read More >>
In this book, the authors evaluate the relationship between the perceived value of a shopping centre and customer... Read More >>
Ein dynamisches und disruptives Marktumfeld verlangt von Unternehmen und ihren Mitarbeitenden eine hohe Veränderungsbereitschaft.... Read More >>
"Embark on a journey into the thriving world of cannabis cultivation with ""Marijuana Mastery: Essential Strategies... Read More >>