The Art of Leadership through Public Relations: The Future of Effective Communication

Author:   Patrik Schober (PRAM Consulting, Czech Republic)
Publisher:   Emerald Publishing Limited
ISBN:  

9781837536337


Pages:   192
Publication Date:   18 September 2023
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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The Art of Leadership through Public Relations: The Future of Effective Communication


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Full Product Details

Author:   Patrik Schober (PRAM Consulting, Czech Republic)
Publisher:   Emerald Publishing Limited
Imprint:   Emerald Publishing Limited
Dimensions:   Width: 13.80cm , Height: 1.00cm , Length: 21.60cm
Weight:   0.243kg
ISBN:  

9781837536337


ISBN 10:   1837536333
Pages:   192
Publication Date:   18 September 2023
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Foreword; Francis Ingham Introduction. Introduction Chapter 1. What will an Authentic Communicator look like in the Future? Chapter 2. How will Organizations gain the most Credibility in the Future? Chapter 3. Is Journalism the next big thing? Chapter 4. How do you ensure that you use the most effective Communication Channels to Achieve Leadership? Chapter 5. How will you ensure Every Cent you Spend Turns into a Leadership Dollar? Chapter 6. How to Satisfy Stakeholders' Desire to Save the World? Chapter 7. How to make your Workplace so Inspiring that it Attracts and Retains the Best Talent? Chapter 8. How will AI Change your Potential for Leadership? Chapter 9. Which Processes will you need to Change or Eliminate to Deliver More Value with Less Effort? Conclusion. Conclusion: True Communications Professionals will help prepare their Organisation to lead in the Future

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Author Information

Patrik Schober, Managing Partner, started PRAM Consulting in 2002 to provide consulting services in the field of communication to large multinational firms that were entering the Czech market. He was named PR Personality of the Year in 2018 and with his team has won several global and local PR awards, such as: Sabre, European Excellence Awards, Golden Drum, Worldcom PR Group Award and Lemur – Czech PR Awards.

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