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Author:   Mark Orme
Publisher:   Peter Lang AG, Internationaler Verlag der Wissenschaften
Imprint:   Peter Lang AG, Internationaler Verlag der Wissenschaften
Edition:   New edition
Volume:   15
Dimensions:   Width: 15.00cm , Height: 1.30cm , Length: 22.50cm
Weight:   0.320kg
ISBN:  

9783034309806

ISBN 10:   3034309805
Pages:   199
Publication Date:   28 November 2014
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Contents: Mark Orme: The ‘Business Case’ for Internationalisation – Elspeth Jones: Culture Change and Exchanging Culture: The Role of Languages in Internationalisation – Paul Reid: Embedding Internationalisation within the Ethos and Practice of University Teaching – Tricia Coverdale-Jones: Internationalisation in an International Context – Delia A. Jackson/Silke Engelbart: Is Sex a Laughing Matter? An Intercultural Perspective on Advertising – Sarah Ishmael/Robert Kasza: Critical Reflections on the Impact of Events to Promote Language-Learning Awareness among Secondary School Students: Are We Doing Enough? – Lu Liu/Sarah Sibley: How to Enhance International and Domestic Students’ Interaction? A Case Study of the Design and Development of an International Business Module – Elżbieta Muskat-Tabakowska: Internationalisation: Teaching Grammars, Teaching Cultures – Petra Bagley: Promoting Cross-Cultural Understanding through Literature: How Turkish Tea Found its Way into German Fiction – Ellie Dunn: The Translator as Intercultural Mediator: Applications for Translated Graphic Novels in the Language-Learning Classroom – Sofia Anysiadou/Robert Kasza: The Worldwise Language Advantage Programme: Using Rosetta Stone to Promote and Enhance Language-Learning Awareness among University Students and the Wider Community.

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Author Information

Mark Orme is Principal Lecturer in the School of Language, Literature and International Studies at the University of Central Lancashire. His teaching and research interests embrace aspects of contemporary France, with particular reference to French existentialist thought and literature and French cinema, as well as the psychology of teaching and learning. He is the author of The Development of Albert Camus’s Concern for Social and Political Justice: ‘Justice pour un juste’ (2007) and co-editor of Albert Camus in the 21st Century: A Reassessment of His Thinking at the Dawn of the New Millennium (2008) and La passion du théâtre: Camus à la scène (2011).

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