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OverviewInternal communication professionals and HR professionals need to know how to plan, devise and deliver successful change communication. However, many practitioners struggle to know how to communicate change, how to start and how to counteract the impact of previous changes. Change is an incredibly broad term and encompasses various scenarios. Successful Change Communication guides practitioners through the twists and turns of change to enable you to feel confident navigating any style of change. In this book you'll learn how to communicate effectively surrounding changes such as restructures and redundancies, leadership changes, physical office changes, rebrands, ownership changes and much more. This book is designed to equip, encourage and guide professional communicators through change so they in turn can inform, involve and inspire employees. Structured around the lifecycle of a change, the book starts out looking into how practitioners can prepare for change before moving on to how to communicate the change as well as reviewing and evaluating the success of the change communication. Covering topics such as the impact of AI on change communication, entrance and exit plans for CEOs and how to work strategically during times of change, this book is the must-read manual for any practitioner looking to create connections between employees and the C-suite during times of turbulence. Full Product DetailsAuthor: Rachel MillerPublisher: Kogan Page Ltd Imprint: Kogan Page Ltd Dimensions: Width: 15.60cm , Height: 1.50cm , Length: 23.40cm Weight: 0.666kg ISBN: 9781398624894ISBN 10: 1398624896 Pages: 344 Publication Date: 03 April 2026 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Out of stock The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsChapter - 00: Introduction Section - ONE: Change Readiness and Planning Chapter - 01: Debunking Change to Create Clarity: Unpicking the History, Myths and Models Chapter - 02: Creating Connections During Change: Why Change Communication is Vital Chapter - 03: Laying the Foundations for Change: Using Organizational Insights to Prepare for Change Chapter - 04: Planning Complicated Change: Designing for Certainty and Cohesion During Multiple Changes Section - TWO: Confident Change Communication Chapter - 05: Confident Change Communication: Implementing Change Through Effective Internal Communication Chapter - 06: Influencing and Leading Change: Increasing Relevancy and Enhancing Employee Experience Section - THREE: Reviewing and Measuring Change Chapter - 07: Measuring and Evaluating Change: Managing Expectations and Focusing on Outcomes Chapter - 08: Reviewing Change: Using Analysis for Revision and Continuous Improvement Chapter - 09: Preparing for Future Change: Thinking Ahead, Using Technology and UpskillingReviews""Rachel Miller writes with an authority based on long experience, deep theoretical and practical knowledge and profound empathy. Successful Change Communication leads readers through the change communication lifecycle with skill and detail and with practical examples, models and templates to make the task 'doable'. Rachel's mantra of change communication is inform, involve, inspire: she certainly does that with this book."" * Emeritus Professor Anne Gregory, D.Litt. (H.C.), PhD, Hon. Fell CIPR, FRSA, FHEA. Huddersfield Business School, University of Huddersfield and Director, Practix Ltd. * ""Blending practical frameworks with real-world insight, Successful Change Communication is a rare business book that leaves the reader fundamentally changed. Whether you're a seasoned professional or a student navigating an ever-evolving corporate landscape, this book will transform how you think about the world of work."" * Peter Walpole, Branding + Integrated Communications Faculty at City College of New York & Social Media Lead at Infoblox * ""This book makes a clear case for why change succeeds or fails long before implementation begins. Rachel Miller brings discipline, evidence and global expertise to show how communication during change creates the conditions for understanding, involvement and genuine commitment. A must-read for anyone who knows that people don't resist change, they resist being excluded from it."" * Sia Papageorgiou FRSA, FCSCE, SCMP. Co-founder, Centre for Strategic Communication Excellence * ""Rachel Miller's trademark combination of deep expertise, genuine warmth and no-nonsense practicality can be found on each page of Successful Change Communication. If your intention is to lead for and communicate organizational change in a way that brings people with you and delivers the intended business benefits, read this."" * Charlotte Carroll, Global Head of People & Internal Communication, Unilever plc * ""Successful Change Communication is the new encyclopaedia of change communication for internal communicators and all those who are fascinated by change communication that can really work. Rachel explores the topic from a wide range of perspectives, leaving no stone unturned, to offer a wealth of practical tips, advice and helpful new models and frameworks. She shares her knowledge, experience and ideas about change in the distinctive and accessible 'Miller' style which will be instantly recognizable to her followers."" * Martin Flegg, Internal and Change Communication Specialist and co-author of 'Exploring Internal Communication' (5th edition). * ""However good you are at planning, change is naturally messy and emotional, rarely following a linear path because it has people at its heart. Just as well this latest title from Rachel Miller is here to act as a 'Successful Change Communication' Satnav. Her easy-to-read and informative book holds key takeaways, expert views and tips from the author herself. As someone working in an organization that has experienced significant change, the nudge to continually review what has gone before, use employee personas and consider control circles really resonates. I've led and been involved with change projects throughout my career and wish I'd had this on my shelf. A key read for strategic comms professionals and directors alike."" * Sarah Waddington CBE, CEO, Public Relations and Communications Association (PRCA) * ""Yet another amazing book from Rachel Miller! Communicating change effectively can feel daunting and overwhelming for even the most seasoned comms professional. Thanks to Rachel's thorough approach, there are plenty of takeaways and real-life examples, providing clear guidance and tactics for anyone navigating change within their organization. This book is a 'must-read' for comms professionals and leadership teams, no matter what size your organization."" * Gemma Fallon, Internal Communications Manager, Arden University * ""Rachel blends personal experience with professional expertise, weaving her own learning journey alongside established frameworks and expert perspectives. This book is a valuable resource for any communication professional who wants to move beyond transactional messaging and play a meaningful role in helping organizations navigate change with confidence, care, and clarity."" * Priya Bates, ABC, MC, SCMP, IABC Fellow. President, Inner Strength Communication Inc. * ""As a communicator, what I really like and what makes this book stand out for me is that Rachel's love and passion for internal communication shines through in every chapter. Beyond the inspiration, it's a refreshing reminder of our critical role in supporting people through change, filled with top tips and frameworks you can start using today."" * Joe Salmon, Director Corporate Communications, Iron Mountain and Board Director, Institute of Internal Communication * ""Everything you need to consider when planning, managing and evaluating change comms, and all in one place. Rachel's honest anecdotes, functional tools and top tips all bring the theories she shares to life. Her approach is strategic, practical and, vitally, caring."" * Lisa Nice, Executive Assistant to Chief Executive Officer, and Internal Comms Officer at Comic Relief * ""In this era of constant, often high-stakes organizational transformation where change comms has become a critical pillar of many comms roles, this timely book provides the essential tools to communicate change with confidence. Rich with insightful personal stories and evidence-based frameworks, Rachel Miller has created the definitive playbook for mastering the art of effective change communication."" * Mione Collins, Board Director, International Association of Business Communicators (IABC) New South Wales and Head of Marketing, Communications and Events, Digital Finance Cooperative Research Centre * Author InformationRachel Miller is an internationally recognized authority on Internal Communication (IC), based in London, UK. A former journalist, with more than 20 years' IC experience she advises many of the world's best-known companies through her consulting business, All Things IC. She is a Fellow of the Institute of Internal Communication and Chartered Institute of Public Relations (CIPR) and was awarded CIPR's President's Medal in 2020. Rachel is a keynote speaker, Candid Comms podcast host and industry thought leader in the University of Florida's IC Research Hub. She also authored Internal Communication Strategy with Kogan Page. Tab Content 6Author Website:Countries AvailableAll regions |
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