Research Methods in Luxury Management

Author:   Michael J. G. Parnwell (University of Leeds, UK) ,  Kelly Meng (Goldsmiths, University of London, UK)
Publisher:   Taylor & Francis Ltd
ISBN:  

9781032281179


Pages:   214
Publication Date:   13 July 2023
Format:   Hardback
Availability:   In Print   Availability explained
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Research Methods in Luxury Management


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Author:   Michael J. G. Parnwell (University of Leeds, UK) ,  Kelly Meng (Goldsmiths, University of London, UK)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.585kg
ISBN:  

9781032281179


ISBN 10:   1032281170
Pages:   214
Publication Date:   13 July 2023
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Michael J.G. Parnwell is Professor Emeritus of East Asian Studies at the University of Leeds, UK. His academic background is in development studies, sustainability and tourism, and he has taught research methods for over 20 years, including at Goldsmiths, University of London, the University of Leeds, the University of Hull and the Macau Institute of Science and Technology, and in Thailand, Vietnam and Cambodia. Kelly Meng is the programme director for the MA in Luxury Brand Management at Goldsmiths, University of London, UK. Kelly has previously held senior managerial positions with leading international companies in the retail and luxury industries. Kelly is also author of South African Business in China: Navigating Institutions (Routledge, 2022).

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