Free Delivery Over $100
|
|
|||
|
||||
OverviewYou've just shared news of the latest plans with employees. Message sent and received - job done. But they ain't buying it. Now what? Refreshing Comms will help you shake things up and get them on board. Explaining what makes people tick and showing you how to use this, along with proven audience-engaging writing techniques, this book means you'll never be left staring at your keyboard again. Learn how to understand and appeal to your audience Get intentional with an actionable comms plan tailored to align with your business strategy Inject authentic personality into your comms while staying professional Create more impact with simple marketing strategies and proven copywriting techniques How's that for a message that hits the spot? Liz Atkin is a brand copywriter and internal comms strategist who has spent her career using the power of words to positively influence people and inspire action. Drawing on her experience, expertise and creativity she now helps businesses of all types engage with their target audiences through strategic positioning, powerful narrative and authentic messaging. Full Product DetailsAuthor: Liz Atkin , Jenni FieldPublisher: Practical Inspiration Publishing Imprint: Practical Inspiration Publishing Dimensions: Width: 14.00cm , Height: 1.50cm , Length: 21.60cm ISBN: 9781788605854ISBN 10: 1788605853 Pages: 232 Publication Date: 07 May 2024 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsGreat content on leadership, behaviours, psychology, culture and strategy. If you want to drive employee engagement and deliver high value content through your teams, then this is the book for you. - Amazon 5* A real breath of fresh air in the business space - and FULL of brilliant insight written in the most engaging and relatable way! - Amazon 5* A brilliant book if you're looking to get your people engaged, on board and on-brand. Don't send another email until you read this! - Amazon 5* We are consumed by external comms but if we get the internals comms right then that builds brand strength and longevity. - Amazon 5* Author InformationLiz Atkin is a brand copywriter and internal comms strategist who has spent her career using the power of words to positively influence people and inspire action. Drawing on her experience, expertise and creativity she now helps businesses of all types engage with their target audiences through strategic positioning, powerful narrative and authentic messaging. Tab Content 6Author Website:Countries AvailableAll regions |
||||
