Overview

This book offers a comprehensive and interdisciplinary examination of how false information is strategically produced, circulated, and legitimized within contemporary digital communication environments. Focusing on the role of new media in shaping public perception and psychological response, the book analyzes how disinformation operates through platform logics, algorithmic systems, and emotionally resonant narratives. By integrating communication psychology with media theory, it reveals the cognitive and affective vulnerabilities—such as bias, emotional engagement, and perception management—that render users susceptible to manipulative content in digital spaces. Structured in two main parts, the first section explores the theoretical and psychological foundations of disinformation. It examines media and communication psychology, the historical evolution and structural anatomy of disinformation, and the mechanisms through which perception is strategically managed in digital contexts. Drawing on key communication theories and psychological models, this section demonstrates how new media technologies intersect with human cognition and social behavior to facilitate the spread of deceptive narratives. The second part turns to applied perspectives, presenting analytically grounded strategies and selected case-based insights into countering disinformation across political and public health domains. Topics include media literacy initiatives, institutional and policy responses, algorithmic accountability, and AI-supported fact-checking practices. Case discussions—such as election interference and public health misinformation during the COVID-19 pandemic—highlight the broader societal implications of unchecked disinformation. Interdisciplinary in scope, this book is essential reading for scholars, students, policymakers, media professionals, and educators seeking to critically understand the psychological and structural dynamics of disinformation in the digital age.  

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9789819585526

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Mehmet Karanfiloğlu, who graduated from Ege University with a degree in public relations and publicity, also completed his master's and Ph.D. at the same institution. He studied International Communication and Media at Hogeschool Utrecht in the Netherlands. His master's thesis focused on the impact of public relations on financial performance, and his doctoral thesis examined the relationship between Industry 4.0 and corporate communication. With professional experience in CRM in both the USA and Turkey, Karanfiloğlu has taught English and worked as a marketing expert. He started his academic career at Hatay Mustafa Kemal University as a research assistant. Later, he joined Ibn Haldun University as a faculty member, where he became an associate professor in July 2023. Karanfiloğlu currently chairs the Department of New Media and Communication and heads the Graduate and Doctoral programs in his field.  Prof. Dr. Kübra Kulaklıkaya began her academic career in 2005 with her undergraduate degree from Marmara University. She earned her master's degree in 2014 from the same university. In 2020, she successfully completed her Ph.D. in advertising and marketing at Marmara University. Dr. Kulaklıkaya started her career as a research assistant at Muş Alparslan University in 2012 and served as an assistant professor at the same university from 2020 to 2022. Since 2023, she has been serving as the deputy head of the new media and communication department at Ibn Haldun University.

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