One Shilling: The Football Programme Design Revolution of 1965-85

Author:   Matthew Caldwell ,  Alan Dein
Publisher:   Pitch Publishing Ltd
ISBN:  

9781801508889


Pages:   224
Publication Date:   29 January 2024
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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One Shilling: The Football Programme Design Revolution of 1965-85


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Overview

One Shilling: The Football Programme Design Revolution of 1965-85 is the first-ever exploration of this golden era of football programme design, when the humble football programme suddenly boasted a remarkable variety of eye-catching covers and layouts. The football programme has been a staple of the national game since Victorian times. Passionate artists and typesetters designed printed programmes for match goers, but unlike the fashion or music industries, the names behind the artworks for these pocket-money priced matchday publications were often uncredited or ignored. Until now. At its heart, this is the story of John Elvin, the greatest football programme designer, who tore up the formal code of lay-outs and traditional typefaces, and used photos in new and innovative ways. The book also explores the wider cultural and political backstory of British football over a transformative two decades from England’s World Cup victory in 1966, and looking forward, it champions the potential of a new era for programme design.

Full Product Details

Author:   Matthew Caldwell ,  Alan Dein
Publisher:   Pitch Publishing Ltd
Imprint:   Pitch Publishing Ltd
ISBN:  

9781801508889


ISBN 10:   1801508887
Pages:   224
Publication Date:   29 January 2024
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Reviews

"""This new hardback takes us back to a lost world of programme sellers and sixties, seventies and eighties graphics. It's perhaps hard to believe, without looking at page 206 (of 224) how fabulous Torquay United's programme looked (and still looks now): yellows and blues in a water-colour style, making quite a splash, [in] season 73/74. So, with football scarf on, set off right now to PITCH, the 'programme shop' and treat yourself to a super read. Sadly, hot teas and pies are not provided! Rating: 10/10."" -- Mark Watkins * Dare Radio *"


Author Information

Matthew Caldwell set up the Instagram account @1_shilling to share the story of forgotten football programme designs with the world. He is a co-founder of Monday Nights design practice, a cross-discipline design studio specialising in brand identity across multiple sectors including sports and entertainment. Alan Dein is an oral historian, writer and radio broadcaster, and is a lifelong collector of footballing ephemera.

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