Lucky by Design: The Hidden Economics You Need to Get More of What You Want

Author:   Judd Kessler
Publisher:   Little, Brown & Company
ISBN:  

9780316566827


Pages:   288
Publication Date:   23 October 2025
Format:   Hardback
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

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Lucky by Design: The Hidden Economics You Need to Get More of What You Want


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Full Product Details

Author:   Judd Kessler
Publisher:   Little, Brown & Company
Imprint:   Little, Brown & Company
Dimensions:   Width: 15.80cm , Height: 2.80cm , Length: 23.80cm
Weight:   0.480kg
ISBN:  

9780316566827


ISBN 10:   0316566829
Pages:   288
Publication Date:   23 October 2025
Audience:   General/trade ,  Primary & secondary/elementary & high school ,  College/higher education ,  General ,  Educational: Primary & Secondary
Format:   Hardback
Publisher's Status:   Active
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

Table of Contents

Reviews

""Getting ""impossible"" to get concert tickets, school admissions, restaurant reservations--these aren't games of chance. They're games of skill. And most people don't even know they're playing. In Lucky by Design, Kessler reveals the hidden rules of the game, and arms you with the strategies you need to win them.""--Annie Duke, former professional poker player and bestselling author of Thinking in Bets ""In a world where so much seems to come down to luck, Judd Kessler reveals that there's more order -- and more opportunity -- than we think. With wit, wisdom, and science, Kessler arms you with the tools you need to succeed when resources are scarce and to avoid unnecessary conflict.""--Katy Milkman, Professor at the University of Pennsylvania and bestselling author of How to Change. ""Judd Kessler expertly explains how to recognize and navigate the many hidden markets that determine what you get and why, delivering actionable advice from the still-emerging field of market design.""--Alvin E. Roth, winner of the Nobel Prize in Economics and author of Who Gets What -- and Why ""Who knew cutting-edge economics could be so fun -- and so useful? Witty and entertaining, Lucky by Design is essential reading before your next job hunt, school application, or even dinner reservation.""--Seth Stephens-Davidowitz, economist and New York Times bestselling author of Everybody Lies


Author Information

Judd B. Kessler is the inaugural Howard Marks Endowed Professor of Business Economics and Public Policy at the University of Pennsylvania's Wharton School. In 2021, Kessler was awarded the prestigious Vernon L. Smith Ascending Scholar Prize for his path breaking scholarship. For his work on organ allocation, Kessler was named one of the ""30 under 30"" in Law and Policy by Forbes. He is an award-winning teacher whose courses are popular among undergraduates, MBAs, PhD students, and executives, as well as a sought-after speaker. His research and writing have been featured in leading media, such as The New York Times, The Wall Street Journal, The Washington Post, Los Angeles Times, Scientific American, Harvard Business Review, Politico, NPR, Hidden Brain, and Freakonomics, among others. He received a bachelor's degree, MA, and PhD from Harvard University and an MPhil from the University of Cambridge. At Harvard, Kessler trained with Nobel laureate Alvin E. Roth, one of the founders of market design, the area in which he has been conducting research for the past fifteen years.

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