Overview

It has been reported that those who live in the Tropics find themselves on the wrong side of the digital divide and lack access to basic technological infrastructure including internet connectivity. However, a closer look at the state of digital and technology innovation in this region reveals a more fragmented picture. Against a backdrop of needing to grow businesses and seek new opportunities to unleash the potential of the Tropics, the existing tensions and opportunities that technology brings to this region, and the evolutionary change in business proposition and value chain, there is much to still be done to better understand these issues. With a Tropical region focus, this book explores the extent to which emerging technologies impact business development at nation-specific and regional levels. It unravels the diverse factors and practices that emerge through technological innovation and its role in driving business development in the Tropics. The topics covered in the book include: diffusing innovations in the Tropics, designing digital customer touchpoints in the Tropics, synergizing operations and connectivity in the Tropics, and securing the future of Smart Tropics. Targeted primarily at academics, business practitioners, and public policy experts operating in the product and service economies, this book provides theoretical and practical insights for anyone interested in the role that emerging technologies may play in business development in the Tropics.

Full Product Details

Author:   Nurhafihz Noor ,  Tan Kim Lim ,  Haejin Jang ,  Jacob Wood
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
ISBN:  

9781032956756

ISBN 10:   1032956755
Pages:   264
Publication Date:   09 March 2026
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Forthcoming
Availability:   Not yet available  
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Table of Contents

Part 1: Diffusing Innovations in the Tropics 1. Emerging Technology Adoption in Southeast Asia (SEA)’s Micro and Small and Medium Enterprises (MSMEs): A Systematic Review-Based Conceptual Framework 2. Two Sides of the Same Coin: Impact of Emerging Technologies in the Tropical Markets – The Transformative Agents 3. From Virtual to Vernacular: Cultural Insights into Virtual YouTubing Technology Adoption in Southeast Asia Part 2. Designing Digital Customer Touchpoints in the Tropics 4. New Customer Experience Design and Engagement in the Tropics 5. Factors Influencing the Perceived Service Quality of Customers in E-banking: The Case of Commercial Banks in Ethiopia 6. Live Streaming E-commerce in Southeast Asia: A Review of Developments, Challenges, and Issues Part 3. Synergizing Operations and Connectivity in the Tropics 7. Transforming Operations and Supply Chain Management with AI-driven Digital Applications 8. Transforming Health Supply Chain Management in Tanzania: Leveraging Technology for Enhanced Efficiency and Service Delivery 9. Digital Transformation in International Operations: Insights from Australian Businesses in Singapore Part 4. Securing the Future of Smart Tropics 10. The Optimal Government Expenditure on Education: An Analysis of the Tropics 11. AI-Driven Education: Building Skills for the Future in Brunei Darussalam 12. Optimizing Resources for Smart Tourism Development: A Sequential Explanatory Study of Selected Smart Cities in the Philippines 13. Impact of Digital Technology on Cybercrime: Context of Singapore with Telegram

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Author Information

Nurhafihz Noor is a Lecturer in Business at James Cook University, Singapore. Tan Kim Lim is a Senior Lecturer at James Cook University Singapore. Haejin Jang is a Learning Advisor at James Cook University, Singapore. Jacob Wood is a Visiting Research Fellow at James Cook University, Singapore. K. Thirumaran is an Associate Professor of Tourism and Hospitality Management at James Cook University, Singapore

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