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OverviewSocial media marketing offers significant cost savings and allows businesses to engage with specific target audiences effectively. However, it comes with challenges such as real-time consumer interaction, content creation, and data management. To succeed, companies must invest time and strategy into building genuine conversations and trust with their audience. Managing cyber threats, staying updated on platform algorithms, and adapting to trends are additional hurdles. Despite these challenges, social media marketing provides unprecedented opportunities for brand exposure and consumer interaction, requiring a comprehensive strategy for success and long-term growth in the digital era. Full Product DetailsAuthor: Tuhina Choubey , Saranik BanikPublisher: LAP Lambert Academic Publishing Imprint: LAP Lambert Academic Publishing Dimensions: Width: 15.20cm , Height: 0.30cm , Length: 22.90cm Weight: 0.092kg ISBN: 9786207475117ISBN 10: 6207475119 Pages: 52 Publication Date: 26 March 2024 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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