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In this book, two business experts take an incisive look at product distribution—one of the most important forces... Read More >>
Originally published: New York: Dry Goods Economist, 1922. Read More >>
A leading business school economist lays bare the complexities of strategic thinking' in business and offers a lucid... Read More >>
The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube,... Read More >>
In the title, the s in save is a dollar sign. Read More >>
Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose... Read More >>
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Innovationen im Kundendialog ist ein Pladoyer fur ein reales Marketing, welches sich auf reales Kundenverhalten... Read More >>
Die heutige Kommunikationslandschaft ist gepragt durch eine Vielzahl von verschiedenen Medien, uber die ein Unternehmen... Read More >>
Mit einem Geleitwort von Prof. Dr. Rudolf Richter Read More >>
The authors describe in detail what makes today's online retailing different and provide eight central success factors... Read More >>
Turn online visitors into paying customers!You've gone through all steps of developing a powerful business presence... Read More >>
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets.... Read More >>
<p>E-Business Managerial Aspects, Solutions and Case Studies explores the relevance and impact of enterprise competitiveness,... Read More >>
Today's hottest trends for on-the-spot marketing! A must read for media and marketers. --Alan Cohen, CEO, OMD... Read More >>