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How to Sell When Your Clients Don't Look Like You introduces a new concept to sales training and business development;... Read More >>
This book covers topics not commonly associated with creativity that offer us insight into creative action as a... Read More >>
This book explores a wide range of emerging cultural, heritage, and other tourism issues that will shape the future... Read More >>
This book offers a hands-on approach to prepare businesses for managing the impact of technology transformation... Read More >>
El desarrollo de los hijos en la empresa familiar del fundador o la fundadora no es fácil. Read More >>
This book offers a strategic framework for healthcare provider websites in order to support patient engagement and... Read More >>
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Keeping up with fast evolving technology is a challenge that every business leader faces. As organisations start... Read More >>
"This business book is different. Unlike every other book you'll read with titles like ""How To Craft The Perfect... Read More >>
This book provides an overview of evolving patterns of trade partnership with historical perspective. It presents... Read More >>
This book introduces Industrial AI in multiple dimensions. Industrial AI is a systematic discipline which focuses... Read More >>
This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research... Read More >>
This book offers readers a deeper understanding of the Cyberspace, of how institutions and industries are reinventing... Read More >>
The author develops a model on innovation in heterarchies, being exposed rather than sheltered, and describes implications... Read More >>
Traditional Chinese edition of The Business of Platforms: Strategy in the Age of Digital Competition, Innovation,... Read More >>
Anhand ausgewählter Praxisbeispiele untersucht Victor Rutz zwei Ansätze zur Nutzung der aktuell kontrovers diskutierten... Read More >>
Chatbots sind Nutzungsinnovationen mit großen Erfolgsversprechen für das Consumer-Marketing, wobei die konsumentenseitige... Read More >>
Take a Design-led Approach to Innovation Innovation drives growth in organisations and entire economies. Yet innovation... Read More >>
From small decisions that paralyze us to big data that knows everything about us, Not to Scale is a thought-provoking... Read More >>
Aus einem zunehmenden Interesse der Handelsunternehmen am Einsatz von Augmented-Reality-Technologien ergibt sich... Read More >>
This open access book explores the concept of Industry 4.0, which presents a considerable challenge for the production... Read More >>