Market research books

7452 books were found.

Principles of Marketing (2023 Edition) (hardcover, full color)

Principles of Marketing (2023 Edition) (hardcover, full...
Author: Dr Maria Gomez Albrecht , Dr Mark Green ISBN: 9781998109159 Format: Hardback	$184.77
Color print. Principles of Marketing is designed to meet the scope and sequence for a one-semester marketing course... Read More >>

Fast and Simple Article Marketing: How to Get Your Creative Juices Flowing and How to Prepare Your Articles for Submission to Article Directories Tips for Getting Your Articles Read

Fast and Simple Article Marketing: How to Get Your Creative...
Author: Charlie Dawson ISBN: 9783986083649 Format: Paperback	$34.29
This book is a comprehensive guide on article marketing. It covers the basics of article writing, including the... Read More >>

Mastering Marketing for small businesses: Your comprehensive Guide for Marketing Success

Mastering Marketing for small businesses: Your comprehensive...
Author: Keith A Hanshaw ISBN: 9798398378429 Format: Paperback	$34.58
Read More >>

Start with the Story: Brand-Building in a Narrative...
Author: Kristian A Alomá ISBN: 9781544537375 Format: Paperback	$44.85
Think about someone who loves Patagonia. Imagine the person who brought their Beyond Meat burgers to the BBQ. Who... Read More >>

Start with the Story: Brand-Building in a Narrative...
Author: Kristian A Alomá ISBN: 9781544537368 Format: Hardback	$65.97
Think about someone who loves Patagonia. Imagine the person who brought their Beyond Meat burgers to the BBQ. Who... Read More >>

Marketing Communications and Brand Development in Emerging...
Author: Ogechi Adeola , Robert E. Hinson ISBN: 9783030886806 Format: Paperback	$527.97
Advances in technology and changes in consumer buying patterns have forced businesses to alter their traditional... Read More >>

Radical Business: The Root of Your Work and How It Can Change the World

Radical Business: The Root of Your Work and How It Can...
Author: David Gaines ISBN: 9781685550080 Format: Hardback	$65.87
Radical Business outlines a blueprint for an innovative, inclusive, and community driven business model—proven successful... Read More >>

The China Question: Contestations and Adaptations

The China Question: Contestations and Adaptations
Author: Dragan Pavlićević , Nicole Talmacs ISBN: 9789811691072 Format: Paperback	$422.37
Read More >>

Development of World Trade in the Context of the COVID-19 Pandemic: A Case Study on the Czech Republic and the Russian Federation

Development of World Trade in the Context of the COVID-19...
Author: Jakub Horák , Veronika Machová ISBN: 9783031272561 Format: Hardback	$290.37
This book examines the development of world trade during the COVID-19 pandemic, also taking international trade... Read More >>

Consumer Behavioral Analytics in Metaverse and the Adoption of a Virtual World

Consumer Behavioral Analytics in Metaverse and the Adoption...
Author: Pantea Keikhosrokiani ISBN: 9781668470299 Format: Hardback	$550.00
Investigates the social, behavioural, and psychological factors that influence metaverse adoption. The focus then... Read More >>

Measuring Consumer Behavior in Hospitality for Enhanced Decision Making

Measuring Consumer Behavior in Hospitality for Enhanced...
Author: Célia M.Q. Ramos , Carlos M.R. Sousa ISBN: 9781668466070 Format: Hardback	$380.60
Examines online consumer behaviour along with other complementary marketing, hospitality, and tourism disciplines,... Read More >>

Viral Marketing: An Exploratory Study of Its Antecedents and Consequences

Viral Marketing: An Exploratory Study of Its Antecedents...
Author: Balpreet Kaur ISBN: 9781805253280 Format: Paperback	$102.96
The interpersonal communication has received great attention in social psychology. The consumer influence through... Read More >>

Social Media Analytics in Predicting Consumer Behavior

Social Media Analytics in Predicting Consumer Behavior...
Author: Selay Ilgaz Sumer (Baskent University, Turkey) , Nurettin Parilti (AHBV University, Turkey) ISBN: 9781032059907 Format: Hardback	$284.00
Social media plays an important role for businesses and consumers. The importance of social media does not only... Read More >>

Business as Unusual: How to Thrive in the New Renaissance

Business as Unusual: How to Thrive in the New Renaissance...
Author: Rick Yvanovich ISBN: 9781637350980 Format: Paperback	$39.57
Read More >>

The Future of India’s Rural Markets: A Transformational Opportunity

The Future of India’s Rural Markets: A Transformational...
Author: Kunal Sinha (M&C Saatchi Indonesia, Indonesia) ISBN: 9781804558232 Format: Hardback	$194.06
Read More >>

Market Research Made Easy with TAM

Market Research Made Easy with TAM
Author: A Scholtens ISBN: 9798223026310 Format: Paperback	$39.57
"""Market Research Made Easy with TAM"" is an accessible and comprehensive guide to using Total Addressable Market... Read More >>

Marketing for Microbusinesses with Constraints

Marketing for Microbusinesses with Constraints
Author: Craig M Carrol ISBN: 9787781492484 Format: Paperback	$71.28
Microbusinesses are a specific type of small business that employ 9 or fewer people, including the owner. Microbusinesses... Read More >>

The Forever Transaction: : How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

The Forever Transaction: : How to Build a Subscription...
Author: Robbie Kellman Baxter ISBN: 9781265594763 Format: Paperback	$55.95
Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify,... Read More >>

Private Equity Financing in Infrastructure and Real Estate: Impact, Strategies, and Value Addition

Private Equity Financing in Infrastructure and Real...
Author: Josephine Gemson , Thillai Rajan A. ISBN: 9789811616334 Format: Hardback	$284.60
This book provides a comprehensive overview of Private Equity (PE) financing in the infrastructure and real estate... Read More >>

Die Welt der mineralischen Rohstoffe

Die Welt der mineralischen Rohstoffe
Author: Günter Pilarsky ISBN: 9783658397913 Format: Hardback	$131.97
In seinem Buch zeigt Günter Pilarsky, ein global aktiver Insider und einer der wenigen großen deutschen Minenbetreiber,... Read More >>

Geschäftlich in Indien: Aus der Praxis für die Praxis

Geschäftlich in Indien: Aus der Praxis für die Praxis...
Author: Margit E. Flierl , Hatto Brenner ISBN: 9783658406790 Format: Paperback	$47.49
Read More >>

Social Media and Africa's Public Sector: Perspectives on Contemporary Issues

Social Media and Africa's Public Sector: Perspectives...
Author: Eric Kwame Adae , Kojo Kakra Twum ISBN: 9783031226410 Format: Hardback	$103.47
Read More >>

Working for Your Dreams: The Complete Guide to Affiliate Marketing

Working for Your Dreams: The Complete Guide to Affiliate...
Author: M L Ruscscak ISBN: 9781955198929 Format: Paperback	$52.77
Are you looking to take your marketing efforts to the next level? Do you want to reach new audiences and grow... Read More >>

Projective Techniques and Sort-Based Research Methods

Projective Techniques and Sort-Based Research Methods...
Author: Paul M.W. Hackett , James M. Suvak ISBN: 9781032259673 Format: Hardback	$105.00
Projective Techniques and Sort-Based Research Methods offers a brief introductory guide to the use of these exciting,... Read More >>

Global Developments in Nation Branding and Promotion: Theoretical and Practical Approaches

Global Developments in Nation Branding and Promotion:...
Author: Andreas Masouras , Sofia Daskou ISBN: 9781668459065 Format: Paperback	$304.70
Presents the functionality of nation branding in benefiting the positioning and identity promotion of nations. Chapters... Read More >>

Page 17 of 299 ... 12 13 14 15 16 17 18 19 20 21 ...

Latest Reading Guide

Shopping Cart

Your cart is empty

Mailing List

Sign up now