Economics, Finance, Business & Management books

This timely book challenges the prevailing notion that marketing is, or should be, a purely scientific discipline....  Read More >>

Die Architektur im Kontext der Psychologie ist ein kraftvolles und effizientes Werkzeug, um moderne Arbeitswelten...  Read More >>

Die Rolle von Experten ist heute in vielen Unternehmen weit verbreitet. Insbesondere in wissensbasierten, auf fundierte...  Read More >>

Dieses Lehrbuch bietet eine Einführung in die Sozioökonomie der Ernährung. Hauptsächlich an Studierende von Wirtschaftsstudiengängen...  Read More >>

This book presents the Digital Marketing Roadmap—a practical framework that helps you plan, execute, and measure...  Read More >>

The two-volume set LNBIP 572 + 573 constitutes selected papers from the 22nd European, Mediterranean, and Middle...  Read More >>

This 116-page Yearbook 2026 collects the best commercial aviation stories of the past year. Features include cockpit...  Read More >>

Reclaim your power. Rewrite your story. Build a legacy that outlives you.  Read More >>

Das Buch richtet sich an alle, die New Work verstehen, anwenden und weiterentwickeln möchten – vom Start-up bis...  Read More >>

Mind Your Business: Merging Meaningful Work with Financial Wisdom is the course every counselor wishes they had...  Read More >>

A deeply informed, nail-biting expose of the multibillion-dollar hacking and ransomware industry  Read More >>

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This book offers a comprehensive exploration of climate change management and finance in Africa, highlighting the...  Read More >>

A love letter to the world of books  Read More >>

Dieses Buch bietet eine praxisnahe und fundierte Auseinandersetzung mit dem Einsatz von KI im Versicherungsmaklergeschäft....  Read More >>

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech...  Read More >>

Bridging theory and empirical analysis, this book offers a comprehensive and data-driven exploration of urban-rural...  Read More >>

This volume IFIP AICT 776 constitutes the refereed proceedings of the 11th IFIP WG 12.6 International Workshop on...  Read More >>

This book examines how wine tourism is designed, interpreted and strategically justified by wineries through a comparative...  Read More >>

Whether you're a university or postgraduate student, a middle manager, senior management or CEO, an entrepreneur,...  Read More >>

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Cormorant is the natural and cultural history of a 'greedy' bird that is hated across the world and the object of...  Read More >>

Paper Politics pulls back the curtain on the powerful forces that shape nations from behind closed doors. In a world...  Read More >>