Overview
From the cofounder of a $40 billion software company comes an invaluable guide packed with $1 trillion worth of advice from some of the world’s most successful and recognizable entrepreneurs. Over the past 20 years, first as an early employee at Salesforce and later as a cofounder of Okta (a publicly traded software company now valued at over $40 billion), Frederic Kerrest has met the most successful entrepreneurs and investors in Silicon Valley and beyond. He’s discussed every angle of entrepreneurship with them—what works, what doesn’t, and what to do when things get rough—and he’s taken notes. The result is this unmatched blueprint for building and growing a business, drawn from his own experience as well as that of his fellow visionaries and business leaders, who have collectively built over $1 trillion worth of wealth for themselves and their investors. They include Marc Andreessen and Ben Horowitz (Andreessen Horowitz), Eric Yuan (Zoom), Stewart Butterfield (Slack), Aneel Bhusri (Workday), Julia Hartz (Eventbrite), Aaron Levie (Box), Fred Luddy (ServiceNow), Melanie Perkins (Canva), Patty McCord (Netflix), Sebastian Thrun (Udacity), and dozens of other luminaries. These ideas and practices aren’t taught in business schools. They’ve been learned the hard way, through trial and error in the real world of business. Kerrest has battle-tested them himself, so he knows their power. Organized by topic in roughly the order that leaders will encounter them as they scale their businesses, this book is the ultimate guide to taking a company all the way from founding to IPO—and beyond.
Full Product Details
Author: Frederic Kerrest
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill Education
Weight: 0.690kg
ISBN: 9781264277667
ISBN 10: 1264277660
Pages: 224
Publication Date: 24 May 2022
Audience:
General/trade
,
General
Format: Hardback
Publisher's Status: Active
Availability: Available To Order
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Author Information
Frederic Kerrest cofounded Okta, a publicly traded enterprise software company currently valued at over $40 billion, and serves as Executive Vice Chairman and Chief Operating Officer. He cocreated and cohosts the award-winning Zero to IPO podcast, which features Silicon Valley founders, investors, and entrepreneurs who discuss their experiences building businesses. Kerrest serves on the executive advisory board of the Martin Trust Center for MIT Entrepreneurship and advises early-stage software companies. Prior to Okta, Kerrest worked in sales and business development at Salesforce and in venture capital at Hummer Winblad Venture Partners.
