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OverviewMiikka Leinonen dives into the evolving business landscape where the intangible - data, AI, digital twins, emotions, creativity, knowledge, brand, and culture - increasingly dictates success over the tangible. Leinonen offers a theoretical framework and practical tools for navigating this shift, emphasizing the symbiosis between material and immaterial assets. This book is essential for leaders, consultants, and facilitators looking to innovate, grow, and thrive by embracing the intangible. Its insights are crucial for anyone aiming to lead in tomorrow's business world, making it a must-buy for forward-thinking professionals. Full Product DetailsAuthor: Miikka Leinonen , Martin WezowskiPublisher: Immaterial Ltd Imprint: Immaterial Ltd Dimensions: Width: 21.60cm , Height: 1.30cm , Length: 21.60cm Weight: 0.562kg ISBN: 9789526538709ISBN 10: 9526538706 Pages: 138 Publication Date: 12 March 2024 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |