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OverviewYOU NEVER ASKED ABOUT MY MEDAL Profiles in Silent Courage In the final days of his life, his body surrendered to Parkinson's, and his mind largely gone, Uncle Seymour surfaced from silence long enough to say one thing to the woman who had shared his life: ""You never asked me about my medal."" He had crossed the Roer River under fire. He had earned a Bronze Star. And for decades, the medal hung on a wall while the family gathered, talked, ate - and never once thought to ask. That moment haunts this memoir. Not because it is unique, but because it is not. You Never Asked About My Medal is Larry Setren's account of a life spent - sometimes accidentally, sometimes deliberately - in the company of people who performed extraordinary acts in ordinary silence. Growing up in Baltimore in a Jewish family whose very presence in America was an act of survival, Setren was surrounded by quiet heroes from the start: a grandmother who transformed trauma into tenderness, a grandfather whose controlled courage in a moment of danger said everything about who he was, and an Uncle who served heroically and then lived with it in silence. What followed was an education with no fixed address. Studies in France. Teaching in Algeria during the turbulent post-independence years. Working in Iran where he watched many proud people welcome their revolution with open arms--unable to foresee that the theocracy they embraced would imprison them for the next half century, a shadow that stretches to this day. Then back to California - building a house with his own hands, joining Genentech in the early days of the biotech revolution, surviving the 1989 San Francisco Earthquake and then the 1991 Oakland Hills firestorm, and ultimately building a second life from what the ashes left behind. Throughout these decades and across three continents, Setren kept noticing the same thing: the people who shaped him most were rarely the ones making headlines. They were colleagues who chose integrity over convenience. The neighbor who arrived without being asked. The immigrant who showed up every day with quiet grace despite circumstances that would have defeated most. Heroes who never claimed the word. Part coming-of-age story, part adventure across a world now largely vanished, part meditation on what courage actually looks like when no one is watching - this is a memoir about learning to see the remarkable in the people we overlook, including, sometimes, ourselves. Full Product DetailsAuthor: SetrenPublisher: Ckbooks Publishing Imprint: Ckbooks Publishing Dimensions: Width: 15.20cm , Height: 1.50cm , Length: 22.90cm Weight: 0.386kg ISBN: 9781966219293ISBN 10: 1966219296 Pages: 288 Publication Date: 01 May 2026 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationLarry Setren spent his early adulthood doing what many people only imagine: teaching English in Algeria, developing training programs in Iran during the turbulent 1970s, working in Asia and Africa when the world was remaking itself. Those years shaped a sensibility that shaped his life-the ability to find meaning in the unremarkable and significance in the lives of those the world tends to pass by.He returned to the United States and eventually found his way into the biotechnology industry at a pivotal moment in its history, joining Genentech's leadership team during the years when the company was transforming from a research laboratory into one of the most important pharmaceutical enterprises in the world. After Genentech, he founded Setren Smallberg & Associates, a life sciences consultancy that he and his partner built and led for nearly three decades, advising companies navigating the complex intersection of science, medicine, markets and people. At 74, he continues to consult-because, as his career has always suggested, he has never been much interested in leaving the arena before the work is done.He has never stopped moving. In retirement, Setren remains an avid traveler, drawn to destinations and physical challenges that most people pass over-places where the unfamiliar and challenge still has the power to instruct. He is an engaged student of the present moment, fascinated by the velocity of change that has reshaped American life, global politics, and human possibility across the span of a single lifetime-changes he lived through, often at close range, and has spent years trying to understand.He lives in Oakland with his wife, Amy.You Never Asked about My Medal is his first book. Tab Content 6Author Website:Countries AvailableAll regions |
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