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OverviewMore than ever, Writing That Works is the right choice for the most up-to-date coverage of business writing. Real-world model documents are grounded in their rhetorical contexts to guide students in navigating the increasingly complex world of business writing. Now in full-color, the thirteenth edition continues to reflect the central role of technology in the office and the classroom, showcasing the most current types of business documents online and in print, providing succinct guidelines on selecting the appropriate medium for your document, communication, or presentation, and featuring new advice on creating a personal brand as part of a successful job search. Full Product DetailsAuthor: Walter E. Oliu , Charles T. Brusaw , Gerald J. AlredPublisher: Macmillan Learning Imprint: Bedford/Saint Martin's Edition: 13rd ed. 2020 Dimensions: Width: 15.50cm , Height: 2.00cm , Length: 23.50cm ISBN: 9781319104467ISBN 10: 1319104460 Pages: 672 Publication Date: 01 October 2019 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Temporarily unavailable  The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you. Table of ContentsPART ONE: The Writing Process at Work .- Chapter 1: Understanding the Workplace Writing Context: A Case Study.- Chapter 2: Planning, Drafting, and Revising Workplace Writing: A Case Study.- PART TWO: Methods and Design.- Chapter 3: Collaborating on Content.- Chapter 4: Conducting Research.- Chapter 5: Designing Text and Visuals.- Chapter 6 Writing in an Online Environment.- PART THREE: Messages and Models.- Chapter 7: Writing E-mails, Memos, and Letters.- Chapter 8: Writing Routine and Sensitive Messages.- Chapter 9: Writing Informal Reports.- Chapter 10: Writing Formal Reports.- Chapter 11: Writing Instructions.- Chapter 12: Writing Proposals.- Chapter 13: Giving Presentations and Conducting Meetings.- Chapter 14: Finding the Right Job.- Appendix A Revision Guide: Sentences, Punctuation, and Mechanics.Reviews"""One of the best textbooks of its kind on the market. It meets all the major needs in business writing in the real world today."" —Will Zhang, Des Moines Area Community College ""This text balances foundational knowledge with the ongoing conversation of the changing climate of technology."" —William Garland, University of South Carolina ""My students tell me they use the text lessons right away on the job to help them shape their memos and craft instructions as part of their duties."" —Renee Rallo, St. Joseph College ""An iconic title that covers the various types of key documents and writing challenges in the world of work; it includes examples and models to underscore principles and best practices brought out in the text, and offers tips on how to get your message across effectively, succinctly, and clearly."" —Charles Warren, Salem State University" One of the best textbooks of its kind on the market. It meets all the major needs in business writing in the real world today. --Will Zhang, Des Moines Area Community College This text balances foundational knowledge with the ongoing conversation of the changing climate of technology. --William Garland, University of South Carolina My students tell me they use the text lessons right away on the job to help them shape their memos and craft instructions as part of their duties. --Renee Rallo, St. Joseph College An iconic title that covers the various types of key documents and writing challenges in the world of work; it includes examples and models to underscore principles and best practices brought out in the text, and offers tips on how to get your message across effectively, succinctly, and clearly. --Charles Warren, Salem State University One of the best textbooks of its kind on the market. It meets all the major needs in business writing in the real world today. --Will Zhang, Des Moines Area Community College This text balances foundational knowledge with the ongoing conversation of the changing climate of technology. --William Garland, University of South Carolina My students tell me they use the text lessons right away on the job to help them shape their memos and craft instructions as part of their duties. --Renee Rallo, St. Joseph College An iconic title that covers the various types of key documents and writing challenges in the world of work; it includes examples and models to underscore principles and best practices brought out in the text, and offers tips on how to get your message across effectively, succinctly, and clearly. --Charles Warren, Salem State University Author InformationWalter E. Oliu served as Chief of the Publishing Services Branch at the U.S. Nuclear Regulatory Commission, where he managed the agency’s printing, graphics, editing, and publishing programs, as well as the daily operations of the agency’s public Web site. He is the recipient of the agency’s Meritorious Service Award. He has also taught at Miami University of Ohio, Slippery Rock State University, Montgomery College, and George Mason University. Charles T. Brusaw served as a faculty member at NCR Corporation’s Management College, where he developed and taught courses in professional writing, editing, and presentation skills for the corporation worldwide. Previously, he worked in advertising, technical writing, public relations, and curriculum development. He was also a communications consultant, an invited speaker at academic conferences, and a teacher of business writing at Sinclair Community College. He passed away in 2015. Gerald J. Alred is Professor Emeritus of English at the University of Wisconsin– Milwaukee, where he is a teaching-award recipient and an adviser to the Professional Writing Program. He is the author of numerous scholarly articles and several standard bibliographies on business and technical communication, and he is a founding member of the editorial board of the Journal of Business and Technical Communication. He is a recipient of the prestigious Jay R. Gould Award for “profound scholarly and textbook contributions to the teaching of business and technical writing.” He developed and manages the Web site InlandChorus.comTM. Tab Content 6Author Website:Countries AvailableAll regions |
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