|
|
|||
|
||||
OverviewFull Product DetailsAuthor: Dawn Henwood (Assistant Professor, Assistant Professor, school of Business Administration, Dalhousie University)Publisher: Oxford University Press, Canada Imprint: Oxford University Press, Canada Dimensions: Width: 15.50cm , Height: 1.10cm , Length: 22.90cm Weight: 0.288kg ISBN: 9780195419979ISBN 10: 0195419979 Pages: 207 Publication Date: 04 January 2007 Audience: Adult education , Professional and scholarly , Further / Higher Education , Professional & Vocational Format: Paperback Publisher's Status: Out of Print Availability: Awaiting stock Table of ContentsA Word to the Instructor A Welcome from the Author Part 1: Developing a writing process that works for you 1: Putting the end-reader first 2: Using the TACT method to reach your audience 3: Coping with writing resistance 4: Organizing your thoughts 5: Total Quality Management for your Draft 6: Making your Writing Persuasive Part 2: Creating effective electronic text 7: Mastering the art of Email 8: Creating high-performance Web copy Part 3: Adapting to professional forms 9: Genre guidelines for some common IT documents What next? Suggested Further Readings IndexReviewsThere are some good sections. I particularly liked those on 'Making your Writing Persuasive' and 'Mastering the Art of Email'. British Computer Society Book Reviews There are some good sections. I particularly liked those on 'Making your Writing Persuasive' and 'Mastering the Art of Email'. * British Computer Society Book Reviews * Author InformationDawn Henwood is formerly Assistant Professor, Business Communications, in the School of Business Administration at Dalhousie University. Author of various scholarly articles in technical writing and literary studies, Dawn also has prior experience in the textbook market, having adapted a developmental English textbook, A Thousand Words, for ITP Nelson, for the Canadian market (2002). She also revised the workbook for The Bare Essentials (Nelson, 2002). Tab Content 6Author Website:Countries AvailableAll regions |