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9781009221849

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Reviews

'Douglas' advice has been crucial to refining my writing for research, international business, and grant writing. I consider her work invaluable in teaching writers to use clarity and concision in a world with an ever-shrinking attention span. Good writing opens doors!' Kurt Shultz, Senior Director of Global Strategies, US Grains Council 'The way most students are currently taught to research, write, and revise academic papers is a recipe for frustration. As an antidote, Douglas offers straightforward, evidence-based guidance to transform academic writing from an intimidating and meandering process to a clear-cut and efficient one. Her visionary wisdom about writing will help students replace anxiety with confidence, connect deeply with their research topics, and craft engaging and intelligent papers that they will be proud of.' Erica Jorgensen, author of Strategic Content Design 'This book shows you the truth about writing, and how it works systematically. The reader will learn new things about an age-old pursuit: how to be a better writer. I never thought a science-based guide to writing would help a fledging writer, but this approach is the panacea we need.' Lybi Ma, Executive Editor, Psychology Today 'Your readers will thank you for reading Writing for the Reader's Brain. Dr. Douglas' science-based approach will have you writing works that are understood and enjoyed.' Nicholas Ellinger, Chief Brand Officer at Moore

'Your readers will thank you for reading Writing for the Reader's Brain. Dr. Douglas' science-based approach will have you writing works that are understood and enjoyed.' Nicholas Ellinger, Chief Brand Officer at Moore 'This book shows you the truth about writing, and how it works systematically. The reader will learn new things about an age-old pursuit: how to be a better writer. I never thought a science-based guide to writing would help a fledging writer, but this approach is the panacea we need.' Lybi Ma, Executive Editor, Psychology Today 'Douglas' advice has been crucial to refining my writing for research, international business, and grant writing. I consider her work invaluable in teaching writers to use clarity and concision in a world with an ever-shrinking attention span. Good writing opens doors!' Kurt Shultz, Senior Director of Global Strategies, US Grains Council 'The way most students are currently taught to research, write, and revise academic papers is a recipe for frustration. As an antidote, Douglas offers straightforward, evidence-based guidance to transform academic writing from an intimidating and meandering process to a clear-cut and efficient one. Her visionary wisdom about writing will help students replace anxiety with confidence, connect deeply with their research topics, and craft engaging and intelligent papers that they will be proud of.' Erica Jorgensen, author of Strategic Content Design

Author Information

Yellowlees Douglas is the author of The Reader's Brain: How Neuroscience Can Make You a Better Writer (Cambridge University Press, 2015), and The Biomedical Writer: What You Need to Succeed in Academic Medicine (Cambridge University Press, 2018). For more than twenty-five years, she has taught writing to everyone from professors of medicine to freshmen tackling their first college writing projects.

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