Overview

Writing about Business and Industry brings together timeless essays and readings that exemplify excellence in writing about the history, theory, and practice of business. Beverly Schneller, coeditor of Writing about Science, has gathered the works of an extraordinary range of talented minds--Adam Smith, Lewis and Clark, George Orwell, Henry Ford, Beatrice Webb, as well as many others--to instruct and encourage those seeking to become polished writers in business, technical, economic, and related fields. These colorful selections bring specialized composition to life for the student, showing how different styles work for different fields, and enlivening the learning process. Students will hone their writing skills while discovering the Walla Walla River, visiting Wales, pondering the inherent nature of competition, or examining the status of women in the workplace. From Max Weber to contemporary journalism, the historical development of business thought and practice unfolds for the student. For courses in business and technical writing, as well as writing for the social sciences, this engaging collection provides an opportunity to uncover the often surprising possibilities of technical and business prose.

Full Product Details

Author:   Schneller
Publisher:   Oxford University Press Inc
Imprint:   Oxford University Press Inc
Dimensions:   Width: 15.40cm , Height: 2.10cm , Length: 23.50cm
Weight:   0.470kg
ISBN:  

9780195073799

ISBN 10:   0195073797
Pages:   336
Publication Date:   27 April 1995
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand  
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Introduction The Inquisitive Spirit Blaise Pascal: Pensee 139 Adam Smith: Of the Division of Labor Meriwether Lewis and William Clark: The Dalles to Walla Walla River Max Weber: The Spirit of Capitalism Friedrich Engels: Competition George Orwell: South Wales B. L. Hutchins: The Working Life of Women Felice N. Schwartz: Management Women and the New Facts of Life Eric Hobsbawn: Man and Woman: Images on the Left Mary Parker Follett: The Essentials of Leadership Henry Ford: What I Learned About Business Robert Sobel: Cyrus Hall McCormick: From Farm Boy to Tycoon The Acquisitive Spirit Richard Goldthwaite: The Wherewithal to Spend: The Economic Background of Renaissance Florence Alfred D. Chandler: The Enduring Logic of Industrial Success Dharma Kumar with Meghnad Desai: The Occupational Structure of India Joseph Grunwald, Leslie Delatour, and Karl Voltaire: Foreign Assembly in Haiti Gary Hamel and C. K. Prahalad: Strategic Intent Arthur Pound: Pouring Ideas into Tin Cans Beatrice Webb: Women and the Factory Acts Stuart Blumin: Black Coats to White Collars: Economic Change, Nonmanual Work, and the Social Structure of Industrializing America Alfred Pritchard Sloan: Co-Ordination by Committee Paul R. Lawrence and Davis Dyer: Autos: On the Thin Edge Andrea Gabor: America Rediscovers W. Edwards Deming Jeffrey Pfeffer: Organizations as Physical Structures Bowen McCoy: The Parable of the Sadhu R. Roosevelt Thomas, Jr.: From Affirmative Action to Affirming Diversity Steven C. Wheelwright and W. Earl Sasser, Jr.: The New Product Development Map

Reviews

A volume of thoughtful writing, an utter treasure! --Linda Loehr, Northeastern University

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