Overview

Most inventions fail to sell for one simple reason. This short book tells you why. It is the transcript of an interview with one of the world's top experts on why people buy what they buy. Also known as market research. And because of his expertise on finding out what a market (a group of people with a common interest) wants...what they are willing to pay...and the behaviors behind how they buy...he has a unique method of going from idea to profitability inside of 30 days. This is NOT common... Most inventors do NOT see a profit until months or years after having that idea (if they don't go broke first). The technique in this book shortcuts that process. And it allows you to skip a TON of the unnecessary steps most inventors think they must go through. This book won't make you a million dollars. But, it can save you from wasting thousands - perhaps HUNDREDS of thousands of dollars - and months (or years) of your life on an idea that won't sell. Plus - if you do have a good idea - it will help you monetize that idea a lot sooner. And, it can help you do both in a way that is fun, fast, and effective.

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9781500318710

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