Who's Listening?: The Story of BBC Audience Research
Author:   Robert J.E. Silvery
Publisher:   Taylor & Francis Ltd
Volume:   4
ISBN:  

9781138212503


Pages:   220
Publication Date:   23 September 2016
Format:   Hardback
Availability:   In Print   Availability explained
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Who's Listening?: The Story of BBC Audience Research


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Author:   Robert J.E. Silvery
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Volume:   4
Weight:   0.453kg
ISBN:  

9781138212503


ISBN 10:   1138212504
Pages:   220
Publication Date:   23 September 2016
Audience:   College/higher education ,  Tertiary & Higher Education ,  Undergraduate
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

1. Genesis 2. The BBC in Labour 3. Sampling People 4. First Fruits 5. Numbering the People 6. Audience Research in Wartime – I 7. Audience Research in Wartime – II 8. From War to Peace 9. P. & D. 10. Television: the Last Years of the Monopoly 11. Enter ITV 12. Post-Pilkington

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Robert J.E. Silvery

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