Overview

Where Puns Meet Profit and Sanity Goes to ROI is a creative collection that brings the world of marketing to life through witty and imaginative poetry. Each poem explores a different aspect of marketing-from branding and social media to customer engagement and viral campaigns-infused with humor and clever wordplay. The book is designed to entertain marketers, students, and anyone curious about the art and science of persuasion, offering fresh perspectives and memorable insights. Whether you're a seasoned professional or a newcomer to the field, this collection delivers both laughs and lessons, making the complexities of marketing fun.

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9789372132366

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Author Information

Shreyas Rajan is a marketing leader with over 18 years of experience in digital marketing and content strategy. Renowned for blending creativity with strategic insight, Shreyas crafts captivating stories that make complex ideas accessible and engaging. He has led high-performing teams and shaped content for top organizations across technology, energy, finance, media, and healthcare. With a unique poetic flair, Shreyas transforms professional expertise into memorable, relatable lessons. His passion for innovation and lifelong learning fuels his mission to inspire, educate, and empower others-proving that storytelling can spark transformation in business and beyond.

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