Overview

In ""When Giants Fall,"" JN Nartey presents a compelling investigation into the systemic rot that causes massive corporations to collapse. Moving beyond the ""few bad apples"" narrative, Nartey argues that corporate scandals are the predictable result of a specific evolutionary path-a journey that begins with visionary idealism and ends in a culture where financial metrics completely eclipse human ethics. The book details a repeatable pattern of decay: as companies transition from founder-led innovation to professional management, the focus shifts to short-term shareholder value. This ""financialization"" creates an environment where dissent is punished, engineering or safety standards are compromised for the sake of quarterly earnings, and moral drift becomes the standard operating procedure. Through deep-dive analyses of the Boeing 737 MAX crisis, Enron's accounting fraud, and the culture of fear at Wells Fargo, Nartey illustrates how ""normal"" people are pressured into catastrophic choices. The book concludes with a call to action for fundamental governance reform, urging a shift toward ""stakeholder primacy"" where the safety and trust of human beings are once again placed above the abstraction of stock prices. It is a sobering reminder that when companies forget they are serving people, the fall is not just inevitable-it is devastating.

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