|
|
|||
|
||||
OverviewThe study deals with the multinationalization of European companies in the last third of the 20th century. Using the example of four large chemical companies (Bayer, Hoechst, Rhône-Poulenc, Akzo), she asks about the importance of multinational companies for the most recent globalization processes and the increasing interdependence in the world economy from a European comparative perspective. She shows that the company's strategic guidelines as well as the political and economic order structures changed fundamentally from the 1970s, and reflects on the challenges of this structural change. Full Product DetailsAuthor: Christian MarxPublisher: Vandenhoeck & Ruprecht GmbH & Co KG Imprint: Vandenhoeck & Ruprecht GmbH & Co KG Weight: 1.356kg ISBN: 9783525371046ISBN 10: 3525371047 Pages: 912 Publication Date: 15 May 2023 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Language: German Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
||||