Website Visibility: The Theory and Practice of Improving Rankings

Author:   Melius Weideman (Cape Peninsula University of Technology, South Africa)
Publisher:   Woodhead Publishing Ltd
ISBN:  

9781843344735


Pages:   244
Publication Date:   22 September 2009
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Website Visibility: The Theory and Practice of Improving Rankings


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Overview

The quest to achieve high website rankings in search engine results is a prominent subject for both academics and website owners/coders. Website Visibility marries academic research results to the world of the information practitioner and contains a focused look at the elements which contribute to website visibility, providing support for the application of each element with relevant research. A series of real-world case studies with tested examples of research on website visibility elements and their effect on rankings are reviewed.

Full Product Details

Author:   Melius Weideman (Cape Peninsula University of Technology, South Africa)
Publisher:   Woodhead Publishing Ltd
Imprint:   Chandos Publishing (Oxford) Ltd
Dimensions:   Width: 15.60cm , Height: 1.00cm , Length: 23.40cm
Weight:   0.380kg
ISBN:  

9781843344735


ISBN 10:   1843344734
Pages:   244
Publication Date:   22 September 2009
Audience:   College/higher education ,  Professional and scholarly ,  Postgraduate, Research & Scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Professor Weideman is Head of Research Development at the Cape Peninsula University of Technology in Cape Town. During the past two and a half decades he has lectured, researched and published extensively, both locally and internationally, in a variety of fields. These include website visibility, search engines, information retrieval, computer viruses and other technological areas. He has also consulted to the City of Cape Town and a number of companies from industry on website strategy, visibility and other issues. He is a member of: the CSSA, SAICSIT, IRMA, IADIS and ISI.

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