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OverviewThe “British Invasion” ushered in by the Beatles in the 1960s is but a spark next to the bonfire that is the inferno of South Korean culture now consuming audiences around the world. From K-pop bands like BTS headlining at the United Nations to the wellness industry’s obsession with kimchi's probiotic benefits, Korea is everywhere. Topping this greatest hits chart is Squid Game, a genre-bending Netflix series that has ignited social media platforms and inspired fascinated devotion across the world. The seeds for a deep collaborative relationship between Netflix and K-drama had been sown long before the phenomenal success of Squid Game, but what particular social conditions allowed for this show to speak viscerally to global audiences today as the most-watched drama in ninety countries? In Way Ahead of Squid Game, scholar of Korean pop culture Suk-Young Kim throws back the curtain to reveal the multiple factors accounting for the global dominance of K-culture. It investigates the origins, manifestations, and future prospects for this cultural juggernaut, making it essential reading for both content creators and fans of Korean culture across all media. Full Product DetailsAuthor: Suk-Young KimPublisher: Globe Pequot Press Imprint: Applause Dimensions: Width: 13.20cm , Height: 1.20cm , Length: 19.70cm Weight: 0.345kg ISBN: 9781493072729ISBN 10: 1493072722 Pages: 216 Publication Date: 15 May 2023 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In stock  We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviews"Nicely illustrated, impressively informative, exceptionally well written, organized and presented, ""Surviving Squid Game: A Guide to K-Drama, Netflix, and Global Streaming Wars"" is essential reading for the legions of Squid Game fans. ""Surviving Squid Game"" is an especially and unreservedly recommended addition to community and academic library Television Game Show History collections and supplemental South Korean Popular Culture curriculum studies lists.-- ""Midwest Book Review""" Author InformationSuk-Young Kim is Professor of Theater and Performance Studies at UCLA, where she also directs the Center for Performance Studies. A specialist of Korean popular culture, her comments are regularly featured on CNN, NPR, Billboard and other major media outlets. Her books include DMZ Crossing: Performing Emotional Citizenship Along the Korean Border and K-Pop Live: Fans, Idols, and Multimedia Performance. Tab Content 6Author Website:Countries AvailableAll regions |
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