Overview

Full Product Details

Author:   Adriana Portella
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.453kg
ISBN:  

9781138273764

ISBN 10:   1138273767
Pages:   346
Publication Date:   09 September 2016
Audience:   College/higher education ,  General/trade ,  Tertiary & Higher Education ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Contents: Preface; Introduction: synopsis of each chapter and glossary of concepts. Part I The Theoretical Debate: Visual Quality of Public Spaces Versus Commercial Signage: User’s perception and cognition of the built environment; Consumer culture, marketing the city and urban tourism; Reviewing commercial signage controls in different countries. Part II The Empirical Investigation: The Effects of Commercial Signage on People’s Quality of Life: Empirical investigation - England and Brazil; People’s quality of life and commercial signage control management; User’s preference and satisfaction with historic streetscapes; Commercial signage and building design: positive and negative factors. Conclusion: what is needed to enhance visual quality in historic and commercial city centres?; Appendices; References; Index.

Reviews

'Visual Pollution is both an exemplary and rare text in the fields of urban design and environmental perception, focusing as it does on a highly topical and important issue in built environment studies: the aesthetic experience of users, and how their appreciation of urban beauty can be measured'. Alan Reeve, Oxford Brookes University, UK The book succeeds in finding a set of recommendations to enhance the visual quality of city centres, useful for urban planners, civil engineers, architects, and lawmakers ... another strength of the book is the extensive background information provided about theories of perception and cognition of the built environment, legal frameworks to control commercial signage, and the forces shaping the visual quality of public space, such as consumer culture and city centre management and promotion. LSE Review of Books

’Visual Pollution is both an exemplary and rare text in the fields of urban design and environmental perception, focusing as it does on a highly topical and important issue in built environment studies: the aesthetic experience of users, and how their appreciation of urban beauty can be measured’. Alan Reeve, Oxford Brookes University, UK The book succeeds in finding a set of recommendations to enhance the visual quality of city centres, useful for urban planners, civil engineers, architects, and lawmakers ... another strength of the book is the extensive background information provided about theories of perception and cognition of the built environment, legal frameworks to control commercial signage, and the forces shaping the visual quality of public space, such as consumer culture and city centre management and promotion. LSE Review of Books

Author Information

Adriana Portella is based at the University College London in The Bartlett School of Planning, UK.

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