User Acceptance of Mobile Notifications
Author:   Tilo Westermann
Publisher:   Springer Verlag, Singapore
Edition:   1st ed. 2017
ISBN:  

9789811038501


Pages:   144
Publication Date:   21 March 2017
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Our Price $290.37 Quantity:  
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User Acceptance of Mobile Notifications


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Full Product Details

Author:   Tilo Westermann
Publisher:   Springer Verlag, Singapore
Imprint:   Springer Verlag, Singapore
Edition:   1st ed. 2017
Dimensions:   Width: 15.50cm , Height: 1.50cm , Length: 23.50cm
Weight:   3.962kg
ISBN:  

9789811038501


ISBN 10:   9811038503
Pages:   144
Publication Date:   21 March 2017
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Reviews

The book can be used as a reference by undergraduate/graduate students and academic researchers to understand user acceptance of mobile notifications along with the recent development of smartphones and generate innovative research ideas focusing on mobile apps. ... inform app developers regarding the user reaction toward mobile notifications and assist them to improve the default notification settings that can satisfy the needs of most users. ... a good book that studies user acceptance of mobile notifications in a general-to-specific order. (Sunny Sun and Rob Law, Information Technology & Tourism, Vol. 17, 2017)


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